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The Startup Communication Strategy

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Azendoo
Azendoo

This is a presentation given by Fred Castagnac, Azendoo CMO.

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The Startup Communication Strategy Azendoo
From a TRADITIONAL communication to an INTERPERSONAL communication
I need to attract USERS. I need to be HEARD and SEEN.
But I need to create a RELATIONSHIP with my audience. I need to build a COMMUNITY a FAMILY.
« Traditional Marketing talks at people. Content marketing talks with them. »
From Traditional Marketing to Content Marketing - Press Relations
From Traditional Marketing to Content Marketing - Press Relations News Jacking
« Rediscover Teamwork »
From Traditional Marketing to Content Marketing - Press Relations News Jacking - Blogging
From Traditional Marketing to Content Marketing - Press Relations News Jacking - Blogging Guest Blogging
Be an expert on other blogs
Invite experts on your blog
From Traditional Marketing to Content Marketing - Press Relations News Jacking - Blogging Guest Blogging - Events
Azendoo Meetups Paris Bordeaux
From Traditional Marketing to Content Marketing - Press Relations News Jacking - Blogging Guest Blogging - Events Speaker
Speak up at events
From Traditional Marketing to Content Marketing - Press Relations News Jacking - Blogging Guest Blogging - Events Speaker - Partnerships
From Traditional Marketing to Content Marketing - Press Relations News Jacking - Blogging Guest Blogging - Events Speaker - Partnerships Cross Com
From Traditional Marketing to Content Marketing - Press Relations News Jacking - Blogging Guest Blogging - Events Speaker - Partnerships Cross Com - Web Marketing
Adwords Campaigns
Promoted Content
From Traditional Marketing to Content Marketing - Press Relations News Jacking - Blogging Guest Blogging - Events Speaker - Partnerships Cross Com - Web Marketing Targeted offers
Azendoo For Education
To sum up - Humanize your product with your communication - Your team is your best communication tool - Influence - Create & develop unique relationships - Take the best of your tools
To go further Develop an « enchanted » experience.
Azendoo Ambassadors
Use powerful 1 to 1 communication tools
Thank you ! Fred Castagnac Azendoo CMO fred@azendoo.com @fredcastagnac

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