Overview of emerging trends, challenges, analysis, findings and recommendations from my UCLA Capstone research for the District Department of Transportation (DDOT) entitled, "Equity in Motion: Bikeshare in Low-Income Communities". Presented at "Transportation Techies" at WeWork Crystal City on 11/3.

1. EQUITY IN MOTION
BIKESHARE IN LOW-INCOME COMMUNITIES
Aysha Cohen
ULI Senior Associate
UCLA Institute of Transportation
Studies
Email: Aysha.Cohen@ULI.orgFull report: goo.gl/BrVQWL

2. It’s only typically a couple times in any given century that a city
gets to introduce a new form of public transportation. It’s
very important that you do it in a way that creates as much
opportunity as possible for as many citizens as possible.
-Andrew Stober
Philadelphia’s former Chief of Staff

3. PROMISING TRENDS
SOCIAL EQUITY ENVIRONMENT ECONOMY SAFETY
49% Renewal
rate after low-income
subsidy, 53% were
people of color
2x low-income
ridership increase in
London (2010-13)
after changing station
siting practices
2x growth rate
in bicycling since
bikeshare started in DC
(32% in DC vs
15% nationally)
60% mode
shift from sedentary
modes to bikeshare in 5
US, Australian & UK
cities
2-3% traffic
decrease when
bikeshare stations are
present in DC
(causal link)
66% chose
retail as their
destination by
bikeshare in DC
0 deaths from
bikeshare after
23+ million rides in the
US
88% car-free
HHs added
(vs. a 1% increase in
HHs with cars) in DC

4. CHALLENGES AHEAD
SOCIAL EQUITY SAFETY
95% college
education rate for
bikeshare users (vs 15%
in low-income areas)80% salaries
are $50k+ for
bikeshare users (vs
$34k AMI in low-
income areas)
2x pedestrian
fatalities in low-
income vs upper-income
communities nationally
50% dangerous
intersections
are in lower-income
areas of the city
(approx.)
3% African-
American bikeshare
users, vs 23% of
commuters regionally

5. BUFFER ANALYSIS
D2a_EP = -A/(ln(N))
Where:
A = (HH/TotAct)*ln(HH/TotAct) + (E5_Ret10/ TotAct)*ln(E5_Ret10/
TotAct) + (E5_Off10/ TotAct)*ln(E5_Off10/ TotAct) + (E5_Ind10/
TotAct)*ln(E5_Ind10/ TotAct) + (E5_Svc10/ TotAct)*ln(E5_Svc10/
TotAct) + (E5_Ent10/ TotAct)*ln(E5_Ent10/ TotAct)

6. A GEOSPATIAL APPROACH
381,317
members members
24,271
trips
946
trips
VS.
=+
Dupont Circle: Wards 7/8:
-April 2011-

7. A STATISTICAL APPROACH
84Possible
Factors
Barrier #1:
Convenience/Reliability
Land Use (11 metrics)
Destinations (5 metrics)
Connectivity (11 metrics)
Travel Modes (22 metrics)
Canopy Cover (1 metric)
Barrier #2:
Perception of Safety
Collision Rates (2 metrics)
Crime Rates (5 metrics)
Lighting (2 metrics)
Topography (1 metric)
Traffic Volume (1 metric)
Barrier #3:
Affordability
Welfare (2 metrics)
Housing (8 metrics)
Income (5 metrics)
Unbanked (1 metric)
Barrier #4:
Diversity
Education (1 metric)
Gender (1 metric)
Race (4 metrics)
50Significant
Factors
15Algorithmically
Selected Factors

8. RESULTS (BIVARIATE)
vs

9. RESULTS (MULTI-LINEAR)
1- Income
7- Demographics
4- Topography 6- Urban Form
5- Safety2- Land Use
3- Connectivity
TOP PREDICTORS:
1 Low Wages (-95%)
2 Retail Jobs (24%)
3 Network Density (20%)
4 Unemployment (-19%)
5 Topography (-18%)
MODERATE PREDICTORS:
6 Intersection Density (17%)
7 Collision Rate (17%)
8 Alternative Commuters (17%)
9 Arts/Cultural Facilities (15%)
10 Occupied Housing (15%)
WEAK PREDICTORS:
11 Median Home Sales Price (13%)
12 Female-Headed Households (2%)
13 Pedestrian Lighting (2%)

10. RECOMMENDATIONS
Targeted outreach needed for
Low-to-medium wage work sites (in red) in
areas of low residential density (in light green)
Recommendation 1:
Leverage intra-agency connections in safety outreach and
communications through the Vision Zero Working Group.
Partner #1: Vision Zero Working Group
Recommendation 2:
Integrate Capital Bikeshare into the DC Office of Planning’s design review
process and the EPA Environmental Justice Working Group’s programs.
Partner #2: EPA Environmental Justice Coordinator
Partner #3: DC Office of Planning
Recommendation 3:
Identify new ways to reach financially burdened residents and workers using
the DC Office of Tax and Revenue and the Federal Financial Institutions
Examination Council data to increase access to affordable Capital Bikeshare
resources for those who need it most.
Partner #4: DC Office of Tax and Revenue
Partner #5: Federal Financial Institutions Examination Council
Recommendation 4:
Foster new community partnerships to promote equity in bikeshare access,
mobility and public health in across all eight wards of the District of Columbia.
Partner #6: The District Department of Health & Human Services
Partner #7: Non-traditional Partners

11. THANK YOU!
FULL REPORT:GOO.GL/BRVQWL
Aysha Cohen
ULI Senior Associate
UCLA Institute of Transportation
Studies
/AyshaRuyaCohen /Aysha.Ruya Aysha.Cohen@ULI.org