Avtar Singh is an entrepreneurial executive with over 12 years of experience in marketing, sales, operations, personnel, and merchandising for service providing, franchises, and commodities trading companies. He is currently the Manager of Operations and Business Development at Origo Commodities India Pvt. Ltd., where he handles approximately 6 lakh metric tons of rice storage and manages a team of 150 members. Previously, he held roles such as State Head of Business Development at National Bulk Handling Corporation Ltd. and Senior Manager of Business Development and Branch Coordination at Religare Commodities Ltd. Singh seeks to identify new business opportunities and implement strategies to accelerate growth.

1. RESUME
Avtar singh
3126, housing board complex,
Sector. 52, CHANDIGARH.
Mobile 09417523665
E mail: aroraas@rediffmail.com
Profile
Entrepreneurial executive with 12 years of experience managing marketing,
sales, operations, personnel and merchandising at district, regional, and
corporate level for both start up and established service providing,
franchises, and commodities trading companies.
Motivational management style with a record of building and retaining
highly motivated sales team, distributor network. Successful in identifying
opportunities to accelerate growth.
Sales, Business development and General Management qualification
1) Business development for online commodities
2) Trading for physical commodities
3) Sales and business development for warehousing business and for
Warehouse receipt funding
4) Channelizing efforts with Financial Institutions like
Banks/NBFC’s/Govt. bodies etc. to aid the sales
5) Key accounts management/ retention contracts and price negotiation
6) Franchises/ Dealer Development and management
7) Staff development and motivation
8) Budgeting and expenses control
9) Business Development for seed and contract farming business.
10) Operation management for warehousing.

2. WORK EXPERIENCE
Company : ORIGO COMMODITIES INDIA (P) LTD.
OCT. 2011 to till date
Designation : Manager Operation (Government Projects ) and Business
Development
:
Job Profile :

 Handling approx 6 lacs MT of Rice in PEG warehouse at Punjab.
 Managing 150 marketing and operational team members at different
positions.
 Identifying new prospects for the company and planning short and long
terms strategies to enhance sales.
 Manage client relationship through all phases of the sales cycle
 Responsible for achieving defined sales targets , increasing market share,
dealer coverage , appointment or re-distribution stockists , leading team of
sales representatives
 Conducts one-on-one and group sales presentations
 Provide account management to an existing territory
 Responsible for tracking customer information, forecasts and reports
 Support and manage sales team, including training and motivating it
towards agreed objectives and achievement of the prescribed target within
an allocated budget.
 Budgeting and target setting to achieve the final goal of the organization.
 Designing and implementing innovative promotions for maximum impact &
awareness of company’s products within the allocated budgets.
 Creating environment for repeating the business from the same clients
 Building relationship with corporate and small clients in the region for
warehousing and funding business.
 Building relationship with Govt. as well as private banks to seek collateral
management business.
 Conducting research and identifying potential opportunities for developing
new products.

3. Company : National Bulk Handling Corporation Ltd. June 2008 to Oct 2011
Designation : State Head- Business Development
:
Job Profile :

 Managing corpus of more than Rs.1000 crores collateral Management and
warehousing Business in the region.
 Identifying new prospects for the company and planning short and long
terms strategies to enhance sales.
 Manage client relationship through all phases of the sales cycle
 Responsible for achieving defined sales targets , increasing market share,
dealer coverage , appointment or re-distribution stockists , leading team of
sales representatives
 Conducts one-on-one and group sales presentations
 Provide account management to an existing territory
 Responsible for tracking customer information, forecasts and reports
 Support and manage sales team, including training and motivating it
towards agreed objectives and achievement of the prescribed target within
an allocated budget.
 Budgeting and target setting to achieve the final goal of the organization.
 Designing and implementing innovative promotions for maximum impact &
awareness of company’s products within the allocated budgets.
 Creating environment for repeating the business from the same clients
 Managing 150 marketing and operational team members at different
positions.
 Building relationship with corporate and small clients in the region for
warehousing and funding business.
 Building relationship with Govt. as well as private banks to seek collateral
management business.
 Conducting research and identifying potential opportunities for developing
new products.

4. Company : Religare Commodities Ltd. Feb 2006 to June. 2008
Designation : Senior Manager- Business Development and Branch
Coordination.
Job Profile
 : Developed commodities business in the region
 Conducted research and identified potential opportunities for setting up
branches
 Established new branches and monitor the progress of their infrastructure
setup:
 Recruited commodities team for all the branches at regular
intervals
 Organized and Managed Events for the clients in North India (Haryana,
Punjab, Uttrakhand, Himachal Jammu.)
 Appointed business partner and negotiated term and conditions
 Advised corporate clients on short term and long term trading strategies
 Compute hedge ratio for individual corporate and suggest hedging
 strategies
 Build relationship with corporate clients in the region for hedging with the
broking firm
 Discussion of important information from physical market with the agri-research
department for improving research calls
 Created awareness about SPOT MARKET in major commodity hubs of
the country
Company : Thakar Chemical Limited. Jan 2004 to Feb 2006
Designation : Area Manager
Job Profile :
1) Market Development activities for Agro Chemicals
2) Negotiation with Govt Department to get the license to sale the agro
chemicals
3) Leading team of sales officers
4) .Organised demonstrations for New Products
5) Retailers Management at village and mandi level

5. Company : Mahindra Shubhlabh services Ltd. Jan 2000 to jan 2004
Designation : Sales officer.
Job profile:
1) conducted the ‘Contract Farming’ business
2) Marketing of Agro Chemicals at mandi level
3) Marketing of seed potato at National level in different trading point
4) Developed new markets for Corn and hybrid paddy seeds
5) Procurements of Basmati and wheat from the Punjab’s mandis
6) Managed retailers at village and mandi level
EDUCATION
MBA (Marketing) Narendera Dev University of Agriculture
& Technology Faizabad. 2011(Pursuing)
MBA (Finance) Kurukshetra University, Kurukshetra 1999
B.Com Kurukshetra University, Kurukshetra 1997
Have completed the NCFM certification in commodities module of
financial markets offered by NSE.
Personal Information :
Father’s Name : Mr. Surjit Singh
Born on : November 7, 1974
Marital Status Married
Computer awareness : high degree of computer proficiency.
Languages Known : English , Hindi and Punjabi
Avtar Singh