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VÝZVY DIGITÁLNÍHO
     PLÁNOVÁNÍ A NÁKUPU

  Pokud svět neskončí v prosinci 2012,
co nás v post-apokalyptickém roce čeká?


                       Digitální Média a jak na ně?| Praha | 10.12.2012

                                                   Marek Bačo | H1.cz
                                          http://about.me/digitalfreak
THE END IS NEAR…!
  Well, Maybe not the of this world,
               but the end of classic
    digital media approach for sure




                03
Why shoud I care?
We are offline folks


         03
People Do a LOT online




                    03
Big TV And maybe
  some DIGITAL


       03
Digital multiscreen




                      03
Banners are sooo
  Old school !


       03
Banners are dead… or not?




                  03
OK, so buy some
AD space on Facebook


         03
Ready for SOLOMO?




                    03
Lets Make
Google RichER!


      03
Attribution matters




                  03
BUT digital is Kind of
 Fancy & expensive


          03
Can we Measure everything?




                  03
What is the Customer Value?




                  03
People are still shopping offline




                    03
Clients and Agencies
    Must change


         03
So, who is doing what?




                   03
VŘELÉ DÍKY ZA POZORNOST!
Pro případné doplňující informace a dotazy se neváhejte na nás obracet:

Marek Bačo
Account Director
GSM: +420 605 221 464
Email: marek.baco@h1.cz

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