This document discusses the importance of customer-oriented testing for digital products and apps. It notes that the mobile app market is extremely large but most people only use a small number of apps regularly. It then presents the company's services for crowdsourced testing, test automation, and feedback communities to help companies improve their apps and user experience based on direct input from customers. The goal is to help companies create better digital products by incorporating customer feedback throughout the design, development and testing process.
4. We are in
the mobile
era
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➔ More than 100.000 Apps are released to the
Google Play Store per month
➔ > 3.000.000 Apps existing on the Google Play Store
➔ On average people use only 10 apps per day
and 30 per month
➔ App Zombies have taken over 90% of the App Store
8. And here we
have a lot of
“this”
3.7
3.8
3.9
4
4.1
4.2
4.3
4.4
Average iOS rating
Top 10 countries with the lowest average appstore
ratings worldwide
We won !!!
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9. We do this with
Crowdsourced Testing
v
v
v
v
v
v
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10. We do this with
Crowdsourced TestingTest AutomationFeedback Communities
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11. We do this with
Crowdsourced TestingTest Automation
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