Investing in unnecessary infrastructure is how most new business owners go into debt. Here I explain the right place to be spending your money in the early stages.

1. Episode 36
• Building unnecessary business
infrastructure is a huge business mistake.
• Investing in infrastructure that’s not
needed is the quickest way to burn
through your funds.
• Let’s look at this mistake in more
detail.
Business Coaching Inquiries: (844) 884-8264 | titaniumsuccess.com
Don’t Build
Unnecessary
Company
Infrastructure

2. vVAn Example of this Mistake in Action
Business Coaching Inquiries: (844) 884-8264 | titaniumsuccess.com
• Some examples of unnecessary
infrastructure include:
• Business cards
• Letterheads
• Fancy offices
• Flashy websites
• I’ve had businesses for a couple
of years where I STILL don’t have
fancy versions of any of those
things. All I focus on is selling.

3. vV
Don’t Waste Your Most Precious
Moments Building Infrastructure
Business Coaching Inquiries: (844) 884-8264 | titaniumsuccess.com
• Most entrepreneurs end up wasting the
most precious moments in the
beginning of a business on creating
unnecessary infrastructure.
• With one of the first businesses I
started, the first thing I did was buy a
fancy desk and professional business
cards. It didn’t work out.
• When I started my Recycling company, I
did the first logo and website myself. I
was completely focused on selling my
services from the beginning, and that’s
why it’s still successful today.

4. vV
Stop Being Focused on the
Stuff that Doesn’t Matter
Business Coaching Inquiries: (844) 884-8264 | titaniumsuccess.com
• Stop focusing on the things in
your business that doesn’t
matter.
• All you need to focus on is
providing the best product
and best customer service.

5. vV
Your First Goal Should Be a
Financially Viable Business
Business Coaching Inquiries: (844) 884-8264 | titaniumsuccess.com
• Nothing else matters if your business isn’t
financially viable.
• Don’t worry about impressing your
friends and family.
• Them being impressed by your
business doesn’t generate revenue.
• Focus on creating revenue for yourself
first.
• Schedule a business coaching session with
Arman to inject rocket fuel into your
business.

6. BUSINESS DOWN
TO A SCIENCE
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Business Coaching Inquiries: (844) 884-8264 | titaniumsuccess.com