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Colonial Jobseekers - Social Media for the Job Search

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Arik Abel
Arik Abel

Presentation to the Colonial Jobseekers group in NC. A high-level overview of the benefits and steps to using Twitter and Facebook in your job search.

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Social Media for the Job Search
Overview Fundamentals of Any Search ,[object Object],[object Object],[object Object],[object Object]
Overview Fundamentals… ,[object Object],[object Object],[object Object],[object Object]
Overview Fundamentals… ,[object Object],[object Object],[object Object],[object Object]
Overview Fundamentals… ,[object Object],[object Object],[object Object],[object Object]
Overview Fundamentals of a Social Search Targeting Positioning Relationships Closing
Overview Unique Benefits of Social Media Public eye… Open door… Closing
Overview Twitter Basics - Home Tweet Stream Tweet about work “ Retweets” @replies Search words
Overview Twitter Basics - Profile Your tweets Tweet to peer Bio Bloglink Search for people
Overview Facebook Basics - Group / Page Hiring manager Company vision Comment/ post
Overview Facebook Basics - Profile Targeted ads Find pages/groups Links
Overview Targeting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Fundamentals of a Social Search
Overview Fundamentals of a Social Search Positioning How can you share your expertise? ,[object Object],[object Object],[object Object]
Overview Fundamentals of a Social Search Relationships ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Overview Fundamentals of a Social Search Closing Is your online persona consistent? ,[object Object],[object Object],[object Object]
Overview Small victories…
Overview Small victories… Local influencers
Overview Small victories… $100, 43 clicks, 700k impressions
Overview Action Steps… ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Colonial Jobseekers - Social Media for the Job Search