2. ®APTTUS 2013
#DF14tips
DreamforceTips, Tricks & Secrets
Getting the most out of this year’s event
Liz Carter
Director of Field Marketing,
ServiceMax
Andrew Gross
Engagement Manager & Salesforce MVP,
Bluewolf
Courtney Ogawa
Director of Marketing Programs,
Apttus
3. ®APTTUS 2013
#DF14tips
#DFfieldservice
Industry Showcase
ServiceMax Live!
Sessions
Special Events
Parties
Executive Events
4. #DF14tips
Tip #1: Don’t have a seat? Go anyway.
Only reserving 50% of seats in session rooms
5. #DF14tips
Tip #2: Make Appointments
2 Expo Halls
Industry Showcase
350 Vendors
1000 Product Offerings
Bonus Tip: See if you can help out a colleague
9. #DF14tips
The Before and After is Just as Important as During!
•Pre-Event –getting equipped
Sign up for events
Agenda Builder
Go through the bag
•Post-Event –following up
Make a list
10. ®APTTUS 2013
Get in the Zones!
•Industry Zone
•Developer Zone
•AppExchange Zone
And don’t forget:
•The Bookstore
•Lounges, Hubs
11. #DF14tips
You can be VIP –if you plan for it!
•Reach out to partners you purchase from
•Sign up to events now
•Your Badge is your bling this week (even better than a gold necklace)
12. #DF14tips
Come Picture Ready
•Leave your sweats at home
•Tons of photo opps
•Photo & video contests
14. #DF14tips
Come Prepared
•Be able to articulate your desired business outcomes
In a nutshell, be able to describe who you are, what you do, and what you are trying to achieve. You will be asked more times than you can count.
•Agenda Builder
Understand your goals for the conference and find related sessions
Don’t wait until the last minute
›But if you do….
•The small stuff
Wear comfortable footwear!
Don’t lug your laptop around if you don’t have to
Get a back-up battery pack
Take a small multi-plug
Pick up your pass early, or wait on a long line
15. #DF14tips
Be Open
•Get Uncomfortable
Leave the familiarity of your co-workers
Challenge yourself with new Salesforcetopics
•Visit the MVPs
Check out the Community Zone
Ask the Experts
•Explore the Expo Floor
Dictate the conversation
16. #DF14tips
Don’t Over Do It
•Space sessions out appropriately
Don’t do back to back sessions that are in buildings across town
Give yourself time to reflect
Don’t forget to eat!
•Keep it Professional
Don’t be “that guy/gal”
›You are representing your business
•Sessions are Recorded
Youtubeis your friend
17. #DF14tips
Be Mobile, Be Social
•“App Up” before the conference
DreamforceApp
Evernote/ EvernoteHello
Uber/ Lyft/ Flywheel
Whatsapp/ Groupme
•Connect Socially
Follow people in the SalesforceCommunity
Follow people on Twitter
18. ®APTTUS 2013
#DF14tips
Q&A
Liz Carter
Director of Field Marketing,
ServiceMax
Andrew Gross
Engagement Manager & Salesforce MVP,
Bluewolf
Courtney Ogawa
Director of Marketing Programs,
Apttus