This document discusses software quality in the insurance industry. It introduces Joe Emison, CTO of Branch Insurance, and discusses how Branch builds software frequently in small increments using test automation. It notes challenges with traditional test automation approaches and outlines Branch's approach using unit tests, API tests, and data-driven end-to-end tests run continuously. The document also discusses how ProdPerfect and Applitools can work together to provide effortless functional and visual testing through data analysis, test case discovery, and visual AI.

1. SOFTWARE QUALITY IN THE
SERVICE OF INNOVATION IN THE
INSURANCE INDUSTRY
With Joe Emison, CTO of Branch Insurance

2. Introductions
2
Daniel Levy
Sr. Director - Product Marketing
@dlevy
Erik Fogg
CRO, CoFounder
Joe Emison
CTO, CoFounder

6. !!!

7. BUILD
SMALL,
FREQUENTLY

8. Why Test Automation Sucks… Especially in CI/CD
The big opportunity is here!
Typical Selenium
runtime:
Hours → Days

9. A Simpler Test Automation Strategy
Unit Tests
API/Integration Tests
25x / day
7x / week
Continuous
To Prod

10. A Data-Driven
Approach to
Measuring E2E Test
Coverage
Erik Fogg, Founder, ProdPerfect

11. Copyright 2020, ProdPerfect - All Rights Reserved
Typical Industry
Quality Assurance Cycle
Requirements Plain English
Test Cases
Env-Specific
Test Script
(Code)
Per Build
Maintenance
Manual Process Manually-Built Test Automation
11

12. It’s Really Guessing
Copyright 2020, ProdPerfect - All Rights Reserved 12
Different QA teams get different answers:
• What counts as P1/P2, etc?
• How do users actually traverse the application?
• How do we make sure we’re testing the application
so it does what users want it to do?

13. The Good News
• Users are already telling us exactly how they
want the application to work
• We can test to make sure their priorities always
work
“Just” collect the data and analyze it
Copyright 2020, ProdPerfect - All Rights Reserved 13

14. 14Copyright 2020, ProdPerfect - All Rights Reserved
ProdPerfect
Test Development Process
Per Build
Maintenance by
ProdPerfect
Data Analysis to
Produce
ENV-Agnostic
Test Flows
Env-Specific
Test Flows
(Code)
Adding Mock
Data + Stabilizing
Tests
Test Flow Coverage
Maintenance
Clickstream
Data Collection
Fully Automated Automated with ProdPerfect Delivery Engineer

15. Copyright 2020, ProdPerfect - All Rights Reserved
Autonomous
Testing Process
Env-Specific
Test Flows
(Code)
Test Results
Through CI
Clickstream
Data Collection
15

16. Test Case
Discovery
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2
1. Aggregation (Noise-cancellation)
2. Normalization

17. Total
Coverage
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2

18. Results in Web Portal
Copyright 2020, ProdPerfect - All Rights Reserved 18

19. Getting Ramped

20. 20
Next Generation Test Automation Through Visual AI
Increase quality, accelerate delivery and reduce cost with the world’s most intelligent test automation platform.

21. 21
Today’s approach to automated testing is broken.

22. 22
What we hear from quality leads
Today’s approach to automated testing is broken.
Test Creation is Slow
Test authoring is time consuming - this
can slow down releases or lead to
poor quality tests.
Automated Tests are Brittle
Locators are required for browser interaction
and assertions - the more thorough the test,
the more costly it is to maintain.
Growing Pains
Over time, more tests are added -
which means more locators, more
flakiness.
Cross Browser Fail
Brittle tests running across multiple
browser and viewport combinations
further reduce stability, wasting time
and money.
Slow / Broken Builds
Automated testing is a necessity for
successful CI/CD environments, but
constant false positives and slow test
runs can ruin developer productivity.
Bugs Still Escape
Traditional automated testing
frameworks are not built to detect
modern app defects - and as a result,
major bugs slip into production.

23. 23
Bugs Still Escape
Traditional automated testing frameworks are not built for modern apps.

24. 24
Next Generation Test Automation Through Visual AI
Our Mission
Help your team release perfect apps much faster at a reduced cost.
Visual AI Testing
Replicates the human eye and brain, looks at every screen and
page in seconds, and spots app regressions that truly matter.
We help teams with:
➔ Functional Testing
➔ Visual Testing
➔ Web, Mobile, and UI/UX Testing
➔ Cross Browser & Device Testing
➔ Compliance Testing
➔ Localization, Accessibility, PDF, & More

25. 25
Visual AI
Industry’s only AI powered computer vision
replicates the human eye & brain.
SDKs & Integrations
SDKs to augment all modern test frameworks,
and integrations with popular source control,
CI, and defect tracking systems.
Perfection Across All Screens
Ultrafast Grid ensures visual perfection across
all browsers, screens, and viewports.
Ultrafast Grid Architecture >>
Speed of CI/CD
Execute tests in seconds vs minutes for faster
builds and on-time delivery.
Ultimate Efficiency
Create tests faster & with fewer brittle locators
and labels.
Increase Test Coverage
Open-ended, AI powered assertions, reduce
code, maintenance while increasing test
coverage.
Applitools Cloud
Visual AI Platform
One Intelligent Platform
Adding Applitools Visual AI to your existing test automation framework allows quality teams to release
perfect apps faster and as a reduced cost.

26. 26
Visual AI: The Empirical Evidence
5.8X
FASTER
Visual AI allows tests to be authored 5.8x faster
compared to the traditional code-based approach
5.9X
MORE EFFICIENT
Test code powered by Visual AI increases coverage via
open-ended assertions and is thus 5.9X more efficient
per line of code.
3.8X
MORE STABLE
Reducing brittle locators & labels via Visual AI means
reduced maintenance overhead.
45%
MORE BUGS CAUGHT
Open-ended assertions via Visual AI are 45% more
effective at catching bugs.
Source: 2020 “Impact of Visual AI on Test Automation” Study

27. Visual & Functional Regression
Testing
Compare every version against
the baseline to add full UI
coverage + Test functionality of
rich UI
Visual Acceptance Testing &
User Experience Monitoring
Identify all UI changes before
deployment and apply
continuous monitoring after
deployment
Compliance and Documents
Validation
Validation testing as part of
compliance validation process
RWD & Cross
Browser/device Testing
Full UI validation on all
environments, including cross
browser/device visual validation
Localization Testing &
Advanced Use Cases
Fully automated localization
testing + page comparison
against graphic design
27
Use Cases
We use Applitools very very extensively for
localization...we support 53 locales which adds up
to about 100 languages that we support
Bijoya Chatterjee @ Sony Playstation
Excerpt from Applitools Future of Testing Event 2020

28. Applitools & ProdPerfect Together
Copyright 2020, ProdPerfect - All Rights Reserved 28

29. Effortless Functional and Visual Testing
ProdPerfect discovers and builds
E2E test cases…
...Applitools makes them deep,
expansive, and visual

30. Instant Integration

31. A Few Bugs We’ve Found Together… in the last
Month!
Landing page not loading form details
Insurance staff unable to load customers
Caught on deploy to Test, before hitting production

33. OMG DON’T
, EFFORTLESSLY

34. Questions?
https://applitools.com/sign-up
https://prodperfect.com/demo
Get started today!
(free account, no obligation, no credit card required)
Daniel Levy
Sr. Director - Product Marketing
@dlevy
Erik Fogg
CRO, CoFounder
@prodperfectqa
Joe Emison
CTO, CoFounder
@joeemison
https://ourbranch.com