Programmatic media buying is expected to grow over 30% in 2017, ahead of all other channels. If there was ever a time to go the programmatic way, it is now. Here's your chance to brush up on all things programmatic and get ready to scale your campaigns! In this exclusive webinar Rishi Agarwal (Managing Director, AppLift India and DataLift 360 Enterprise), demystifies the basics of programmatic advertising, explores how it differs from traditional media buying and explains why it is a game changer for mobile advertising. Mobile is changing - are you ready?