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A Brief Overview of a Possible Digital Near Future Antoine Dubuquoy 09/11/2009
Summary #1 About screens and Internet #2 A whole World becoming Digital #3 When Media turned Social #4 What's Next?
[object Object],[object Object]
How many… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1,7 Billion Internet users! Source: www.internetworldstats.com
304 Million broadband subscribers Source: www.internetworldstats.com
Source: http://www.c-i-a.com 1,2 Billion PCs in use
113 Billion search requests Source: ComScore
86% shop online Source: http://www.journaldunet.com
Talking about screens, have you ever heard about SiSoMo? ,[object Object],[object Object],[object Object],[object Object]
Ever tried to live without screens or Internet? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
A new challenge for the screens  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Today’s reality ,[object Object]
Until… no physical screen
[object Object],[object Object]
Do you want to know about my digital life? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Do you want to know… (Part 2) ‏ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Do you want to know… (Part 3) ‏ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What’s egocasting? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BTW, do you speak geek? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: http://geekdictionary.computing.net This is NOT me!
Is « geekitude » a fate? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A quick focus on Generation Y ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: www.sachachua.com
Intermission: «  How to tell  if you are  a geek?  »
BTW… ;) ‏
Internet Gurus* Wall of Fame ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],* probably geeks…
Conversation time! Is blogging time-consuming? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DMCA: Digital Millenium Copyright Act - 1998
Ever thought being on Twitter? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
And what about Facebook? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BTW… it’s NOT just for kids and teenagers… Source: http://123socialmedia.com
What’s the use of social media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Intermission #1 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Intermission#2 About social media ADHD = Attention-deficit Hyperactivity Disorder
How I ruined the music industry? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What’s the cost of all this Free stuff? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What about the value chain? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Michael Porter and the Internet… ,[object Object],[object Object]
A short focus on the Long Tail ,[object Object],[object Object],[object Object],[object Object]
Digital has definitely changed our lives ,[object Object],[object Object],[object Object]
[object Object],[object Object]
Some cornestones… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How brands become social? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A few case studies… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Focus on Skittles Homepage
Marketing 2.0 insight ,[object Object]
Do media need to turn social? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How can media reach new users? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social media pros & cons: lol time vs #fail time ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Are you ready to be a producer? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
Idea#1: Catch the Zeitgeist ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Idea#2: Build your own digital ID ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Idea#3: Think community ,[object Object],[object Object],[object Object],[object Object],[object Object]
Idea#4: Think new territories ,[object Object],[object Object],[object Object],[object Object],[object Object]
Idea#5: What else? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Idea#6: The future is unwritten ,[object Object],[object Object]
That’s all! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A Brief Overview of a Possible Digital Near Future
A Brief Overview of a Possible Digital Near Future
A Brief Overview of a Possible Digital Near Future

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