The document describes a stress monitoring and management system called Stress Combat that uses wearable devices like a smart wristband and shirt to monitor heart rate and stress levels, provides recommendations for reducing stress, and offers access to doctors for advice through a mobile app. Stress Combat aims to help individuals, businesses, and society by improving health, productivity, and reducing healthcare costs through effective stress management.

1. STRESS COMBAT
by HeartIn

2. Problem We Are Addressing
Stress is an important social issue. For a person under increased level of stress, the
following health risks arise: digestive problems, anxiety, depression, sleep disorders,
muscular tension. Among long-term effects of distress, development of cardiovascular
diseases and cancer plays the key role.
Stress is a serious economic problem. Employees’ stress costs companies about
$300 billion each year in the U.S. alone. Stress impairs performance and financial
stability of organizations in several ways: through reduced employee productivity,
increased number of workplace accidents, health and welfare issues, as between
75% and 90% physician visits are stress-related , growing employee turnover and
professional burnout.
Therefore, monitoring of stress level and careful approach to stress management are
among the most important tasks at personal, corporate and public health levels.

3. Stress Monitoring
STRESS
COMBAT
Cardiac Diagnostics
Self-Help Medical Advice
Assessment and monitoring of stress
levels at the personal level
Easy-to-follow recommendations
for coping with stress and preventing
cardiovascular diseases and
conditions
Easy-to-follow recommendations
for coping with stress and preventing
cardiovascular diseases and
conditions
Access to quick and affordable
doctor’s advice online when needed,
in a comfort of your home or office
Goals of Stress Combat

4. Stress Combat Ecosystem
Stress Level and Cardiac Diagnostics
Medical Advice
Data processing, analysis and alert
Wearables and smart T-shirt Mobile App
Stress Revief
Doctors' Marketplace
Backend solution
Publichealthandwelfarebenefitsforsociety

5. Heart beat-detecting bracelet containing electrode attached
to a person’s wrist and ECG data processing and transmitting
body.
Designed for everyday use, the bracelet takes
electrocardiogram (ECG) and heart rate (HR) in a single touch
and transforms the data into indicators of stress level, which
are transmitted to the server for processing and analysis. If the
stress load is high, mental health doctor's teleconsultation is
offered
The results come to the person’s smartphone. Owing to clinic
level of signal our system can detect life threatening heart
rhythm abnormalities. Instant alerts are sent to the patient and
his doctor if the following episodes are detected:
• Arrhythmia
• Atrial fibrillation
• Atrial flutter
• Ventricular tachycardia
• Supraventricular ectopy or tachycardia
Stress Level and Cardiac Diagnostics: Wristband
Wrist Band

6. Garment-based
ECG monitoring
Stress Level and Cardiac Diagnostics: Smart Clothes
Smart Singlet with attached electrodes coming
along with HeartIn portable go-anywhere miniature
electrocardiograph
1, 7-leads (for ongoing stress monitoring and cardiac
diagnostics) and 12-leads (advanced ECG at rest)
Wireless, telemetry compatible, washable, comes in
a variety of sizes
No patient preparation required
1 lead 7 leads 12 leads
Stress monitoring
Cardiac episodes
diagnostics*
Advanced ECG at
rest
*The following episode types can be detected:
• Arrhythmia
• Atrial fibrillation
• Atrial flutter
• Ventricular tachycardia
• Supraventricular ectopy or tachycardia

7. Smartphone
Application
Smartphone Application
Self-assessment of stress level
Dashboards indicating level of stress basing at ECG and
HR data
Customized recommendations to reduce stress load
Exercises to decrease stress level developed by mental
health doctors
Augmented reality used to control if exercises are done
System of alerts and notifications about cardiac
episodes detected
Teleconsultation from a mental health professional or
cardiologist (now recommendation level only but after
FDA approval it will be medical service).
Gamification mechanics based on customer engaging
and competition-based standards with scores, sharing,

8. Doctors' marketplace is an online platform connecting customers
with certified cardiologists and mental health professionals. The
marketplace allows customers to get online professional diagnosis
and recommendations to promote heart health and to relieve stress
Doctors offer their
services
World
Target market Target audience
Large corporates
SMEs
Individuals
Customer gets online
consultation within their
subscription package
The marketplace gets
its commission

9. Business model is based on subscription packages for different types
of customers
Individuals Small and medium
Business
Large Corporates
Each subscription package includes:
• Diagnostic gadgets: bracelet, garment-based electrocardiograph
• Smartphone app usage
• Ongoing stress level and ECG monitoring
• Alerts and notifications
• Access to doctor's marketplace for teleconsultations

10. Timeline for Project Launch
Oct '16 Feb '16
Production
pototypes
Dec '16 Jan '16Nov '16
Production
Alpha Beta Release
Already launched
Smart Clothes &
Wristband
Smartphone
App
Telemedicine
services
12-lead portable
cardiograph
In commercial operation, is being sold
successfully in different countries
All STRESS
COMBAT
components to be
ready for operation

11. Competition
Stress level assessment, stress relieve Portable ECG monitoring, biofeedback

12. Huge market - companies in the US lose $300
bn a year from employee stress
Complex solution combining presize stress
monitoring with cardio-diagnostics, professional
stress relieve techniques and medical advice.
Fun and easy customer journey with engaging
game mechanics.
Use of pioneering technologies including
garment-based ECG and stress level monitoring,
wearables, mobility, augmented reality, cloud-
based data storage, smart data analytics, and
telemedicine.
Controlling stress was never as simple as now
with STRESS COMBAT
Why STRESS COMBAT?
Success Factors

13. How It Works: Stress Management
Stress management:
People can not only manage their current stress level but also strengthen their performance in coping with stress
day by day and compete with others (for example, with other work team members) sharing their sucess, earning
badges, levels etc. as stress-fighters
Monitor your stress
level on the go with
wrist band and/or smart
garment
Sync with the mobbile app for
viewing your stress level in
dynamics, for getting advice
for stress relief, do AI-assisted
exercises to fight stress and feel
better
Order online cardiologist/
psyсhologist teleconsultation
when needed

14. How It Works: Managing Heart Health
Monitor your ECG on the go with
wrist band and/or 1-7 leads smart
garment or take your ECG at rest
with 12-leads wearable gadget
Get instant alerts about risks for your
heart health or about the following
cardiac episodes: arrhythmia, atrial
fibrillation, atrial flutter, ventricular
tachycardia, supraventricular ectopy
or tachycardia
Reach online a certified
cardiologist for ECG
analysis and further
recommendations
Caring about your heart health:
1-7 leads ECG can be taken within the mode of ongoing monitoring to detect the common cardiac risks
A high-quality hospital=level 12-lead resting ECG done from everywhere and transmitted to a cardiologist for rapid
analysis and prearing recommendations. No travelling, no looking for a window in a tight doctor’s schedule, no
waiting in lines – a qualified cardiologist’s consultation is available instantly from a smartphone or PC

15. Advantages of STRESS COMBAT
• Reduced losses due to workplace
stress
• Increased employee loyalty,
dedication and performance
• Decreased turnover
• Prevention of work accidents
• Better relationship within the team,
resulting in efficient communication
and better performance
• Prevention of dangerous stress-
induced health conditions;
• Effective stress-management
strategies for everyday use;
• Better quality of life;
• Better work performance,
resulting in job satisfaction and
financial wellbeing
• Lower strain on healthcare infrastructure
• Increased productivity in economy
• Stronger and happier families
FOR BUSINESSES FOR INDIVIDUALS
FOR SOCIETY

16. About Us - Heartln Inc.
Heartln Inc. was founded as a Silicon Valley, California company by a group of like-
minded investors, inventors and medical practitioners, whose main goal is to help people
suffering from everyday stress as well as from cardiac diseases and conditions.
The founder of Heartln Inc., Alex Vinogradov of Sunnyvale, CA and Kiev, Ukraine is a driven,
goal-oriented and experienced professional investor with exquisite vision, Heartln ’s team
thrives and works as one under his skillful leadership
Dr. Dmytro Fedkov, HeartIn co-founder, is a treating ambitious cardiologist and
rheumatologist and associate professor at Bohomolets National Medical University. He is
board-certified (associate certified) in cardiology and rheumatology and maintains a thriving
public practice in Kiev. He has authored or co-authored more than 80 scientific works.
Heartln, Inc. has headquarters in Miami, FL, R&D office in Kiev, Ukraine and representative
offices in Israel and India. HeartIn has contracts in the US, in Israel, South Korea and Ukraine
and 10 pre-approved contracts.

17. Contacts
Alex Vinogradov
Founder and CEO
7950 NW 53rd Street
Suite 337
Miami, Florida 33166-USA
Phone: +1 (786) 573-8717
Skype: oleksiivinogradov
Email: alex@heartin.net
Web Site : http://www.heartin.net