Here is a very brief overview of LinkedIN and a few thoughts/questions that led the discussion on personal and professional networking.

1. Friends Tweets & Change
THE CASE FOR GRASSROOTS COMMUNICATION
J-TERM 2011
LinkedIn &
Networking
Day 8
Instructor: Andrew Hoffman
Monday, January 17, 2011

2. What Is It?
Monday, January 17, 2011

3. LinkedIn Background
Monday, January 17, 2011

4. LinkedIn Background
LinkedIn was officially founded in 2003
Sent out to 350 people & within first month, 4,500 members
By Dec 2003 - 81,000 members - 1/2 from outside of US
Ends 2004 with 1.6 million members
LinkedIN currently has over 90 million users in over 200
countries
New member every second & nearly 1/2 from outside US
Monday, January 17, 2011

5. LinkedIn Demographics
Monday, January 17, 2011

6. Top 10 Buzzwords in 2010
Monday, January 17, 2011

7. Professional Networking
Monday, January 17, 2011

8. Professional Networking
It’s not what you know, but who you know
Monday, January 17, 2011

9. Professional Networking
It’s not what you know, but who you know
“Business networking is a marketing method by which
business opportunities are created through
networks of like-minded business people.”
Monday, January 17, 2011

10. Professional Networking
It’s not what you know, but who you know
“Business networking is a marketing method by which
business opportunities are created through
networks of like-minded business people.”
There are all kinds of networking type groups and
methods
Monday, January 17, 2011

11. Professional Networking
It’s not what you know, but who you know
“Business networking is a marketing method by which
business opportunities are created through
networks of like-minded business people.”
There are all kinds of networking type groups and
methods
It’s extremely important to begin building these even
on campus
Monday, January 17, 2011

12. Professional Networking
It’s not what you know, but who you know
“Business networking is a marketing method by which
business opportunities are created through
networks of like-minded business people.”
There are all kinds of networking type groups and
methods
It’s extremely important to begin building these even
on campus
Face to Face networking will never be replaced
Monday, January 17, 2011

13. Benefits of LinkedIn
Monday, January 17, 2011

14. Benefits of LinkedIn
Manage the information that’s publicly available about you as a professional
Monday, January 17, 2011

15. Benefits of LinkedIn
Manage the information that’s publicly available about you as a professional
Find and be introduced to potential clients, service providers, and subject
experts who come recommended
Monday, January 17, 2011

16. Benefits of LinkedIn
Manage the information that’s publicly available about you as a professional
Find and be introduced to potential clients, service providers, and subject
experts who come recommended
Create and collaborate on projects, gather data, share files and solve
problems
Monday, January 17, 2011

17. Benefits of LinkedIn
Manage the information that’s publicly available about you as a professional
Find and be introduced to potential clients, service providers, and subject
experts who come recommended
Create and collaborate on projects, gather data, share files and solve
problems
Be found for business opportunities and find potential partners
Monday, January 17, 2011

18. Benefits of LinkedIn
Manage the information that’s publicly available about you as a professional
Find and be introduced to potential clients, service providers, and subject
experts who come recommended
Create and collaborate on projects, gather data, share files and solve
problems
Be found for business opportunities and find potential partners
Gain new insights from discussions with likeminded professionals in private
group settings
Monday, January 17, 2011

19. Benefits of LinkedIn
Manage the information that’s publicly available about you as a professional
Find and be introduced to potential clients, service providers, and subject
experts who come recommended
Create and collaborate on projects, gather data, share files and solve
problems
Be found for business opportunities and find potential partners
Gain new insights from discussions with likeminded professionals in private
group settings
Discover inside connections that can help you land jobs and close deals
Monday, January 17, 2011

20. Benefits of LinkedIn
Manage the information that’s publicly available about you as a professional
Find and be introduced to potential clients, service providers, and subject
experts who come recommended
Create and collaborate on projects, gather data, share files and solve
problems
Be found for business opportunities and find potential partners
Gain new insights from discussions with likeminded professionals in private
group settings
Discover inside connections that can help you land jobs and close deals
Post and distribute job listings to find the best talent for your company
Monday, January 17, 2011

21. Grads.LinkedIn.Com
Monday, January 17, 2011