Build your personal brand, boost your social presence, evolve your career. Condensed slides from a workshop by Amy DeLouise at GV Expo.

2. Career. Knowledge.
Brand.

4. Promise

7. Experience

9. Value

13. WHAT
HOW
WHY
Simon Sinek’s “Golden Circle”
https://www.ted.com/talks/sim
on_sinek_how_great_leaders_i
nspire_action

15. Identity. Community.

17. Everyone is a Broadcaster

18. Audience Are Storytellers Too

19. Step 1: Define Your Identity
Logo
Tagline
Elevator pitch
Website
Demo reel
Portfolio

26. • Peers
• Influencers
• Future Employers
• Future Referrals

28. 28

29. • simplified editing
on phone, desktop
& iPad
• customizable mo-
graph templates
• color grading
• auto-ducking
• social sharing
presets
• one-click publishing

30. Hootsuite
Sprout Social
Everypost
Buffer

31. https://docs.google.com/spreadsheets/d/1IpTYTTMJLcS
XcPDtW9zSbPBHQyRdrLfKERohGIIkE_Q/edit#gid=476246
499
https://blog-assets.hootsuite.com/wp-
content/uploads/2016/08/Social-media-image-sizes.pdf

33. Your
Brand
Voice
Your
Brand
Story
Community

34. Five RULES

39. https://trends.google.com/trends/hottrends
https://trends.google.com/trends/topcharts
https://www.trendsmap.com/
https://www.buzzfeed.com/trending
https://trends.google.com/trends/hottrends/visualize?pn
=p1

40. Data from https://www.trendsmap.com/

42. Remove date
to make it
Evergreen!

50. Don’t
be this
guy.

55. www.twitter.com/brandbuzz
https://www.instagram.com/adbrandbuzz/
www.linked.com/in/amydelouise
www.vimeo.com/amydelouise
www.amydelouise.com