Slide apresentado no Initiate Day Brasília 2019

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Trends inDigitalTransformation
Ronaldo Oliveira
Partner Development Partner
oliveirs@amazon.com

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OLD WORLD IT
Employees at work
Factories + supply chainSales channels
Marketing analytics

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Employees at work
Factories + supply chainSales channels
Marketing analytics
OLD WORLD IT
NEW WORLD IT

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NEW WORLD IT Employees at work
Factories +
supply chain
IoT-connected
things
Online
marketing
Continuous
supply tracking
Just-in-time
production
Online sales
+ delivery
Social media

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Personalization
Customer analytics
New channels direct to customer
More things, more scale, rapid change
New
needs

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AWS: Unblocking
innovation for digital
transformation with
Enterprise customers

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Culture Skills Organization Finance
Leadership
systems and
feedback
Training and
compensation
Silos
project to
product
Capex
versus
Opex
Blockers for innovation

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Centralized slow decision-making
Lack of trust
Inflexible policies and processes
Leadership systems and
feedback

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Stephen Orban
Ahead in the Cloud
Mark Schwartz
A Seat at the Table
Leadership systems and
feedback

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If you want to build a ship, don’t drum up the
people to gather wood, divide the work, and
give orders. Instead, teach them to yearn
for the vast and endless sea.
Antoine de Saint-Exupéry
Author of Le Petit Prince (The Little Prince)
Culture

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Nordstrom Technology NorDNA Culture Deck
Culture

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1. Values are what we value
2. High performance
3. Freedom & responsibility
4. Context, not control
5. Highly aligned, loosely coupled
6. Pay top of market
7. Promotions & development
Seven aspects
of Netflix culture
Culture

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• Customer
obsession
• Ownership
• Invent and
simplify
• Are right, a lot
• Hire and develop
the best
• Insist on the
highest standards
• Think big
• Bias for action
• Frugality
• Learn and
be curious
• Earn trust
of others
• Dive deep
• Have backbone;
disagree and
commit
• Deliver results
Amazon leadership
principles
Culture

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Intentional
Appropriate
Judgement
Culture

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Blockers for innovation
Culture Skills Organization Finance
Leadership
systems and
feedback
Training and
compensation
Silos
project to
product
Capex
versus
Opex

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Train existing staff on cloud tech
Fund pathfinder teams
Be prepared to pay more to keep the
best people after training!
Training and
compensation

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Training and
compensation
Get out of the way
of innovation
Read the new book
Powerful by Patty McCord
Netflix Chief Talent Officer

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Blockers for innovation
Culture Skills Organization Finance
Leadership
systems and
feedback
Training and
compensation
Silos
project to
product
Capex
versus
Opex

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Move from projects
to product teams
Long-term product ownership
Continuous delivery
DevOps and “run what you wrote”
Reduce tech-debt and lock-in

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Move from projects
to product teams
The Phoenix Project
The DevOps
Handbook
By Gene Kim and
others

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Blockers for innovation
Culture Skills Organization Finance
Leadership
systems and
feedback
Training and
compensation
Silos
project to
product
Capex
versus
Opex

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Is your CTO defining your
technology architecture or is
the CFO really in charge?
Capex versus Opex

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Data center to cloud waterfall to
agile and DevOps
Understand the impact on EBITDA
Plan ahead, don’t surprise the CFO or
your shareholders
Capex versus Opex

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Speed Scale Strategic
Time to value Distributed optimized
capacity
Critical workloads
data center
replacement
!
Pathwayfor digitaltransformation

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The fast
companies are 440x faster than
the slow
Months Hours
We found that, compared to low performers, high performers have:
46 times more frequent code deployments
440 times faster lead time from commit to deploy
170 times faster mean time to recover from downtime
5.0 times lower change failure rate (1/5 as likely for a change to fail)
Time to value
https://itrevolution.com/book/accelerate/

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Time to value (2018 DORA Report)
The elite
companies are 2555x faster than
the slow
The elite are moving further ahead …
We found that, compared to low performers, high performers have:
46 times more frequent code deployments
2555 times faster lead time from commit to deploy
2604 times faster mean time to recover from downtime
7 times lower change failure rate (1/7 as likely for a change to fail)
https://itrevolution.com/book/accelerate/

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Speed Scale Strategic
Time to value Distributed optimized
capacity
Critical workloads
data center
replacement
!
Pathwayfor digitaltransformation

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Highly scaled
Distributed for availability
Cost-optimized high utilization
Cloud-native architecture
Distributed optimized capacity

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Pay as you go, afterwards
Self service – No waiting
Globally distributed by default
Cross-zone/region availability models
High utilization – Turn idle resources off
Immutable code deployments
Cloud-native principles

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Speed Scale Strategic
Time to value Distributed optimized
capacity
Critical workloads
data center
replacement
!
Pathwayfor digitaltransformation

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“You can’t legislate against failure,
focus on fast detection and
response.”
– Chris Pinkham

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A fire drill is a boring
routine where we make
everyone take the stairs
and assemble in the
parking lot
People
training
!

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Fire drills save lives in
the event of a real fire,
because people are
trained how to react
People
training

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Infrastructure
Switching
Application
People
Who runs the
“fire drill” for IT?

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Infrastructure
Switching
Application
People
Chaos
engineering
team

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Chaos testing ensures that you have:
Experienced staff
Robust applications
Dependable switching fabric
Redundant service foundation

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Expensive and custom disaster recovery is
being replaced by low-cost, portable,
automated chaos engineering

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Speed Scale Strategic
Time to value Distributed optimized
capacity
Critical workloads
data center
replacement
!
Pathwayfor digitaltransformation

40. Obrigado!
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