Joey Parsons, Head of Operations for Flipboard, presents how they use AWS Cloud services to grow their business.

1. AWS Summits
2014
2014
Head of Operations, Flipboard
Joey Parsons

2. Your Personal Magazine

3. Curating the best
of the web

4. Integrating Top Social Networks

5. Partnerships with Over 200 Premium Publishers Worldwide
…and many more

6. Reader-curated Content

7. Over 7 Million Magazines Created by Readers

8. AWS from Day One

9. Global Presence with Amazon CloudFront
Amazon CloudFront

10. CloudFront
Elastic Load Balancer
Data stores
Memcache
RDS
HBase
Flipboard interactive
services
Flipboard data
importers
SQS
External services
RSS
Social networks
Publisher content
S3
How We Use AWS

11. Zero to Millions of Readers
in a Matter of Minutes

12. Improving Cost and Performance on AWS

13. 0
0.05
0.1
0.15
0.2
Cost Per Monthly Active User In Cents Monthly Active Users
Heavy 3-year reserved instance usage
Horizontal scaling improvements
Cost Savings with AWS
Cents
June 2010 February 2014

14. Optimizing Your Cloud Architecture
Evaluate new instance types against your workload
(disk vs. memory vs. CPU)
Re-evaluate instance usage after price changes
New SSD instances (C3s and M3s) are game changers

15. We’re Not Only Driving Cost Efficiency, but Ops Too
15 people 3 people

16. Our Future on AWS
DynamoDB Kinesis