1. Amazon CloudSearch Meetup
San Francisco
March 28, 2013
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

2. Welcome
! Housekeeping
! Slides will be posted
! Upcoming Events
• April 3, 2013. Webinar 10:00am – 11:00am. "Building Location-Based
Search"
https://www2.gotomeeting.com/register/264455602
• April 30, 2013. AWS Summit, San Francisco.
http://aws.amazon.com/aws-summit-2013/san-francisco/
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

3. Agenda
6:30-7:30 Networking (over Pizza/Beer/Drinks)
7:00-7:30 Using CloudSearch with DynamoDB – Jon Handler,
Amazon CloudSearch Solution Architect
7:30-8:00 EDU 2.0 User Talk - Graham Glass, Founder
8:00-8:30 Getting More from Your Search Queries: How to Tune
Search Requests – Tom Hill, Amazon CloudSearch Solution
Architect
8:30-8:45 SnapGuide User Talk - Sam Kimbrel, Senior Software
Engineer
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

4. Using CloudSearch with DynamoDB
Jon Handler, Amazon CloudSearch Solution Architect
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

5. Do You Want Search With That?
! Amazon Dynamo DB
• High throughput, provisioned latency
• NoSQL model
! Amazon CloudSearch
• Rich query API – free text, fielded, faceting and more
• User-customizable ranking
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

6. Amazon CloudSearch Overview
DNS / Load Balancing AWS Query
Search Domain
Search API Console Doc Command Console Config Command Console
Svc API Line Tools API Line Tools
SEARCH SERVICE DOCUMENT SERVICE CONFIG SERVICE
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

7. Automatic Scaling
DATA Document Quantity and Size
SEARCH INSTANCE SEARCH INSTANCE SEARCH INSTANCE
Index Partition 1 Index Partition 2 Index Partition n
Copy 1 Copy 1 Copy 1
TRAFFIC
Search
Request
Volume and SEARCH INSTANCE SEARCH INSTANCE SEARCH INSTANCE
Complexity Index Partition 1 Index Partition 2 Index Partition n
Copy 2 Copy 2 Copy 2
SEARCH INSTANCE SEARCH INSTANCE SEARCH INSTANCE
Index Partition 1 Index Partition 2 Index Partition n
Copy n Copy n Copy n
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

8. The Big Picture
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

9. Working With DynamoDB and CloudSearch
! Create an Amazon CloudSearch domain
! Upload data from DynamoDB to CloudSearch
! Configure: item attributes map to index fields
! Keep CloudSearch and DynamoDB in sync
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

10. Create An Amazon CloudSearch Domain
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

11. © 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

12. Text fields for
matching user terms
Result enabled to
retrieve source data
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

13. Literal fields for
Faceting
Facet enabled to
retrieve facet counts
Search enabled for
narrowing
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

14. Integer fields for
ranking, narrowing
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

15. Configure the Domain
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

16. Amazon Dynamo DB Data
Primary Key Attributes
id = "tt0076759" title = "Star Wars",
director = "Lucas, George",
genre = {"Action","Adventure","Fantasy","Sci-Fi"},
actor = {"Ford, Harrison","Fisher, Carrie","Hamill, Mark”,
"Jones, James Earl","Guinness, Alec","Johnston, Joe",
"Mayhew, Peter","Cushing, Peter","Prowse, David","Daniels,
Anthony”}
year=1977
id = "tt1411664" title = "Born to Be a Star",
director = "Brady, Tom",
genre = {"Comedy"},
actor = {"Ricci, Christina","Swardson, Nick","Dorff, Stephen”,
"Johnson, Don","Bain, Robin","Herrmann, Edward","Goodman,
Dana”, "Giangrande, Meredith","Dawn, Nadia","Locke,
Tembi","Herschman, Adam"}
year=2011
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

17. CloudSearch SDF
[{"type":"add", !
"id": "tt0076759",!
"version": 1,!
"lang": "en", !
"fields": {!
"title":"Star Wars",!
"director":"Lucas, George",!
"genre": ["Action","Adventure","Fantasy","Sci-Fi"], !
"actor": ["Ford, Harrison","Fisher, Carrie",!
"Hamill, Mark","Jones, James Earl",!
"Guinness, Alec”, ...],!
"year": 1977!
} }, ...]!
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

18. Uploading
! CloudSearch's batch update strategy
! Table scan one row is one document
! Batch multiple rows together and send
! Alternate strategy using Hive/S3/CLTs
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

19. Sending to CloudSearch: Main Loop
def _dynamo_to_cloudsearch(table, domain):!
doc_service = domain.get_document_service()!
for table_item in table.scan():!
docid = table_item['docid']!
version = _cur_timestamp()!
doc_service.add(docid, version,!
_get_fields(table_item))!
if len(doc_service.get_sdf()) >= FOUR_MEGABYTES: !
resp = doc_service.commit()!
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

20. Sending To CloudSearch: Fields
def _get_fields(table_item):!
'''Return a dict with key:value for all!
of the fields in the table'''!
attrs = {} !
for key,value in table_item.iteritems(): !
attrs[key] = !
[item for item in value]!
return attrs !
!
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

21. Limits
! ID sizing
• Dynamo: primary key 2K, range key 1K
• CloudSearch: document id 128 bytes
! Items
• Dynamo: unlimited attributes, up to 64K of data
• CloudSearch: unlimited data, up to 200 fields and 100 field
values
• Attribute/field naming conventions
! Numerics
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

22. Keeping CloudSearch Up-To-Date
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

23. Conclusion
! Combine Amazon CloudSearch and Amazon DynamoDB
• DynamoDB – throughput, durability
• CloudSearch – Rich, powerful search
! Just a few lines of code
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

24. Resources
! Amazon CloudSearch Overview Page
http://aws.amazon.com/cloudsearch/
• FAQs
• Community Forum
• Documentation & Getting Started Tutorial (IMDb)
! Demos and Tutorials
• What Is Amazon CloudSearch
• Introducing Amazon CloudSearch (Features)
• Building a Search Application Using Amazon CloudSearch
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

25. Q&A
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

26. We're Hiring!
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.

27. Thank You
Jon Handler / handler@amazon.com
© 2012 Amazon.com, Inc. and its affiliates. All rights reserved. May not be copied, modified or distributed in whole or in part without the express consent of Amazon.com, Inc.