Just as a picture is worth a thousand words, a visual is worth a thousand data points. A key aspect of our ability to gain insights from our data is to look for patterns, and these patterns are often not evident when we simply look at data in tables. The right visualization will help you gain a deeper understanding in a much quicker timeframe. In this session, we will show you how to quickly and easily visualize your data using Amazon QuickSight. We will show you how you can connect to data sources, generate custom metrics and calculations, create comprehensive business dashboards with various chart types, and setup filters and drill downs to slice and dice the data.

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AWS re:INVENT
Amazon QuickSight
L u i s W a n g
P r i n c i p a l P r o d u c t M a n a g e r , A W S
R a n d y C a r n e v a l e
D i r e c t o r o f D a t a S c i e n c e , T r a n s f i x
C L I C K T O A D D T E X T

2. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Data From Everywhere
Data is being generated and fed
into organizations from every
aspect of the business….
Most data is unavailable for analysis….

3. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Amazon Qui ckSi ght
C l o u d - n a t i v e B I
f o r e v e r y o n e

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AWS Databases and Analytics
B r o a d e s t a n d d e e p e s t p o r t f o l i o p u r p o s e - b u i l t f o r b u i l d e r s
Business Intelligence & Machine Learning
Data Movement
Database Migration Service | Snowball | Snowmobile | Kinesis Data Firehose | Kinesis Data Streams
QuickSight
Relational Databases
RDS
Aurora
Data Lake
S3/Glacier
(Storage)
Glue
(ETL & Data Catalog)
Machine Learning
Macie
(Data Protection)
Non-Relational Databases Analytics
DynamoDB
(Key value/Document)
ElastiCache
(Redis, Memcached)
DW | Big Data Processing | Ad hoc
Redshift EMR Athena
Kinesis
Analytics
Elasticsearch
Service
Real-time

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$
Customers
need to:
Our focus:

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Delivering capabilities to meet customer needs
AWS Directory Service
Microsoft AD
Custom Date Format Dashboard Save As Aggregate Calculations 10K Filter Values
Private VPC
(Preview)
Presto Connector Scheduled Refresh Just In Time Provisioning Ohio Region
Search Excel Custom Range
(one feature a week)
Federated SSO
Athena connector Export to CSV S3 Analytics
Week Aggregation Aurora PostgreSQL Calculations in SPICE
Aggregate Filters Sydney Region Row Level Security
Redshift Spectrum
Support
KPI Chart Spark Connector
AWS Directory Service
AD Connector
Tabular Reports Singapore Region
Combo Charts
Audit Logging
with CloudTrail
Geospatial Maps Count Distinct Relative Date Filters Filter Groups
Other Buckets Snowflake Connector 1K Columns Teradata Connector HIPAA
*Projected number of launches to year-end 2017

7. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
QuickSight One Year later
T e n s o f t h o u s a n d s o f c u s t o m e r s u s i n g Q u i c k S i g h t
“Amazon QuickSight has enabled
us to move beyond static,
spreadsheet based reporting to a
more interactive, collaborative,
and agile way of getting the
most out of our data. QuickSight
makes it easy to ensure that our
entire company is looking at the
same metrics so we can make
timely decisions based on the
most up to date information.”
–Timur Valishev - CEO, Jivochat

8. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Retail Data
Ops Data
Marketing Data
Relational
Databases
Flat Files
More data sources
coming soon!
Microsoft Active DirectoryLocal User Definition Federated Access with SAML
Basic Concepts

9. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
SPICE
I n - m e m o r y o p t i m i z e d e n g i n e f o r f a s t , s c a l a b l e a n a l y t i c s
Millisecond response time
Fault-tolerant, self-healing
Support for high concurrency
Backed up in S3 (Write Ahead Log)
Instant failover with zero impact
Availability
Zone 1
Availability
Zone 2
Availability
Zone 3
S3 S3S3

10. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Securely Connect to On-premises Data
P r e v i e w N o w A v a i l a b l e !
Virtual Private
Cloud
VPC subnet VPC subnet
Amazon Redshift Elastic Network
Interface
Security Group
Amazon
QuickSight
VPC
Security Group
Virtual
Private
Gateway
On-premises
Data Center
Customer
Gateway
AWS Direct
Connect
SQL Server

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DEMO

12. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Social Media Dashboard
Kinesis
Firehose
S3
Bucket
Amazon
Athena
Machine
Learning
Twitter Stream Amazon QuickSight

13. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Twitter
Machine
Translation
NLP
Data Lake
Amazon
QuickSight
AWS Lambda
Amazon
Athena

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Breakout session:
Best Practices for Building Serverless Big Data Applications - ABD202
11/27/17 (Monday) 1:00 PM - Aria, Level 3, Ironwood 5
[REPEAT] Best Practices for Building Serverless Big Data Applications - ABD202-R
11/28/17 (Tuesday) 10:00 AM - Aria, Level 3, Juniper 1
Chalk talk:
Building Serverless Analytics on AWS - ABD336
12/1/17 (Friday) 10:00 AM - Aria, Level 3, Starvine 9

15. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Transfix

16. Transfix is a technology
company that’s changing the
way companies manage their
supply chain.
We offer a comprehensive suite of both broker and full
visibility services to Fortune 500 shippers in retail, food and
beverages, manufacturing and other major industries.
For those working in the supply chain who want to stop
wasting time, resources, and money, Transfix provides a new
way for shippers to work with carriers to move freight.
Shippers have enhanced visibility, more control, less worry,
and a competitive advantage with Transfix.

17. Get Ahead of the Curve with Transfix
Marketplace/
Truckload Execution
Book your truckload shipments
through our platform quickly and
easily. We find the right carrier to
haul your load with our network of
41,000+ pre-vetted carriers.
Visibility /
Network Exception Management
Locate your goods 24/7 from the
moment the truck leaves the
warehouse up until it reaches its final
destination.
Get alerts when loads are off
schedule and the reason why.
Data, Insights
& Analytics
Identify inefficiencies in your supply
chain and discover new opportunities
using Transfix’s data and analytics
capabilities.
© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.

18. Our Users
© 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Internal
Sales
Account Managers
Carrier Managers
Track & Trace
Engineering
Product
External
Customers
Carriers
Dispatchers
Drivers
Owner Operators

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Tech & Business Analytics Challenges
Lots of clean data collected and lots of pent-up demand for converting it into information
Varying levels of technical knowledge and appetite among our users
Technical infrastructure optimized for production writes and security
Rapidly changing operational practices & measurements
Data variety and volume

20. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
AWS & Amazon QuickSight Architecture

21. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Why Amazon QuickSight?
Easy to test out
Easy to onboard both data and users
Data – Already within AWS services, so just needed to point Amazon QuickSight in the right direction
Users – Technical users can start by using SQL queries, new users can start with SPICE
Easy to refresh existing data sources
Easy to get in front of users
Easy to provide multiple levels of aggregation and filtering

22. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Dashboard Demo
https://us-east-1.quicksight.aws.amazon.com/sn/analyses/cfb413f8-e0da-4f7b-88a5-608781f1a917

23. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Pricing
Individual Standard Edition
(60 day free trial)
Enterprise Edition
(60 day free trial)
Price per user per month Free $9
(Annual)
$12
(Month to Month)
$18
(Annual)
$24
(Month to Month)
Number of users 1 2+ 2+ 2+ 2+
SPICE capacity (GB)* 1 10 10 10 10
Additional SPICE
GB-month
$0.25 $0.25 $0.38

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QuickSight @ re:Invent
ABD311 - Tuesday 10:45-11:45AM
Deploying Business Analytics at Enterprise Scale with Amazon QuickSight
Meet the team - Wednesday 6:30-8:30PM
Cocktail Hour @ La Cave
The Wynn 3131 S Las Vegas Blvd, Las Vegas, NV 89109

25. © 2017, Amazon Web Services, Inc. or its Affiliates. All rights reserved.
Q&A