The publishing industry is changing and today every company and individual has the tools they need to be a publisher. But the resulting deluge of content makes the role of "gatekeepers" more essential than ever. This presentation discusses the merits of traditional publishing, self-publishing and new media to help landscape, architecture, engineering and planning firms create their own publishing strategy.

1. ublis

4. Newspaper subscriptions
31% (2008)
10% (2009)
Magazine subscriptions
11% (2009)
Online subscriptions
%18 (2009)
Print ad revenues dropped
44.9% between 2005 and 2009

5. 9

8. 57 books are bought every second in U.S.
Bookstores are bleeding out
U.S. adults with e-reader devices doubled
from 14 million to 28 million from 11/2010
to 5/2011
E-books account for 8% of all book sales
Only 15% of e-reader owners say they no
longer read print books
Stigma of self-publishing has vanished

13. Traditional Gatekeepers
New Media
•Publishers •Communicators
•Editors •Marketers
•Journalists •Professional quality writing
•Strict editorial focus •Professional quality design
•Unbiased •Not overtly self-promotional
•High quality writing •Attention to reader behavior
•High quality design •Cultivate community