Sharing on food photography and blogging basics at a cooking demonstration event by celebrity Chef Eric Teo. More details: http://wp.me/p51Rz-2Bq

1. Food
Photography
for Blogging
Presented by:
Alvin Lim
http://alvinology.com

2. 1. Journalism Basics
2. Inverted Pyramid
3. Short, clear sentences
4. Short paragraphing for easy reading online
5. Hyperlinks and attributions
6. Fact checking
7. Don’t be emo….less selfies

3. Food Photography Basics

4. Depth-of-Field

5. Rule-of-Third

6. Plating

7. Alternate Angles

8. Vivid Colours

9. Patterns

10. Closer… Closer

11. Perspective

12. Desserts are Crowd Pleasers

13. Get in the Kitchen!

14. Meet the Chef

15. And the beverages…

16. Don’t forget the décor!

17. The weird and the strange

18. Camera ready at all time

19. Enjoy the Food and have Fun!

20. Panasonic GX7
• Mirrorless Interchangeable
Lens Cameras or Micro 4/3
• Between DSLR and
Compact cameras
• I have 4 cameras: a DSLR, a
Micro 4/3, a Compact and
my Smartphone – Guess
which I use the most?

21. Panasonic GX7
•
•
•
•
•
Real-time preview of exposure, white balance
Smaller, lighter
Just as good and sometimes better than DSLR
Variety of lens available (and they are not so bulky)
Trust the reviews – Panasonic GX7 is TOP in range for quality

22. Panasonic GX7
•
•
•
iAuto mode can intelligently detect food shots by itself, switching to food
macro mode
Filters galore – Sunshine, Old Days, Retro, One-Point Colour
Scenes for food photography: “Cute Dessert”, “Appertising Food” when
recording videos