Data-Driven Facebook Campaign Optimization Guide

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Over the past ten years, Facebook has evolved to increase transactions for e-commerce businesses. Early on, Facebook ads were producing amazing results, but it soon became as competitive as Google ads. After the ios privacy changes, it got even worse, therefore it's crucial to have a comprehensive Facebook optimization procedure to ensure you don't ruin your campaign performance. Read more here: https://bit.ly/3T7YbjH

Marketing

DATA-DRIVEN
FACEBOOK
CAMPAIGN
OPTIMIZATION GUIDE

Ad Sets
Campaigns
Other areas to monitor
Ads
Possible Actions for
Optimization

Metrics Combinations
and
ActionsExamples

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