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The Future of Contact Centers: A New
Paradigm for Superior Customer
Experience
Jim Rembach Julie Lawson
With: Moderated by:
TO USE YOUR COMPUTER'S AUDIO:
When the webinar begins, you will be connected to audio using
your computer's microphone and speakers (VoIP). A headset is
recommended.
Webinar will begin:
11:00 am, PST
TO USE YOUR TELEPHONE:
If you prefer to use your phone, you must select "Use Telephone"
after joining the webinar and call in using the numbers below.
United States: +1 (213) 929-4232
Access Code: 580-515-937
Audio PIN: Shown after joining the webinar
--OR--
An Episode of Our “Journey to the Perfect Application”
Webinar Series
2The Future of Contact Centers
Creative Virtual, winner of the Queen’s Awards for Enterprise: Innovation 2017, is a global leader in
conversational self-service solutions that bring together humans and artificial intelligence to enable
anywhere, anytime customer and employee engagement. Leading global organizations rely on our award-
winning V-Person™ technology to improve their support experience, reduce costs, increase sales and build
brand loyalty. Backed by an experienced, expert team as well as an extensive partner network, our
innovative virtual agent, chatbot and live chat solutions, along with our knowledge management and
business intelligence platform, empower organizations to provide consistent, accurate, personalized and
seamless omnichannel engagement.
Smart solutions & expert guidance to
help you build better relationships
with your customers & employees
✓Contact Center Agent
Support
✓Customer Support
✓Employee Support
“The use of a single knowledge control center for
both customer-facing and contact center chatbots
bridges the gap between previously siloed
engagement channels. It aligns the contact center
directly with the digital function.”
Frost & Sullivan, 2019 Best Practice Awards
AI-Enhanced Customer Self-Service Product
Leadership Award
5The Future of Contact Centers
Click on the Questions panel to
interact with the presenters
https://www.customercontactcentral.com/frs/14899944/the-future-of-contact-centers--a-new-
paradigm-for-superior-customer-experience
6The Future of Contact Centers
About Jim Rembach
Jim Rembach is recognized as a Top 50 Thought Leader and CX Influencer. He's a certified Emotional
Intelligence practitioner and host of the Fast Leader Show podcast, Editor-in-Chief of CX Global Media,
and developer of the Contact Center Virtual Summit and Call Center Coach, the world's only virtual
blended learning academy for contact center supervisors and emerging supervisors.
About Julie Lawson
Julie Lawson majored in English at Boston University. She worked at the college radio station,
WTBU, where she developed a passion for producing shows with good music and good stories.
She started her career at a small publishing house in Los Angeles and went on to become Webinar
Coordinator at Aggregage, where she produces webinars and facilitates BTS webinar functions. In
her spare time, she enjoys going to the beach, camping and reading great books.
7The Future of Contact Centers
Most contact center leaders view the touchpoint from agent to
customer as the most important. The rise of chatbots and AI has
changed that. The touchpoint from contact center leaders to their
employees has become essential in order to introduce these new
technologies as a form of empowerment rather than a total
replacement. With turnover increasing and employee engagement
plummeting, focusing on this touchpoint is vital for employees to
interact with customers in a more efficient and emotionally intelligent
way.
Webinar Description
8The Future of Contact Centers
By the end of this webinar, you will learn:
1. The biggest contact center opportunity that most organizations
2. Why motivating people doesn’t work and what does
3. The 12 reasons why the leader-to-agent touchpoint fails
4. The critical-to-success behaviors and skills that lead to success
5. Your 3 New must-have skills in the new COVID era
6. 3 Jedi Wealth Builders
9The Future of Contact Centers
Agenda
• Sections 1-2
• Q&A
• Sections 3-4
• Q&A
• Sections 5
• 3 Jedi Wealth Builders (*Disclaimer)
• Q&A
• Special Bonus
10The Future of Contact Centers
“In a time of drastic change
it is the learners who inherit
the future.” Eric Hoffer
American moral and social philosopher and
Presidential Medal of Freedom recipient
11The Future of Contact Centers
“Learning without doing is
wasted.” Derek Sivers
American writer, musician
and founder of CD Baby
12The Future of Contact Centers
• Why are you here?
Click on the Questions panel to
interact with the presenters
13The Future of Contact Centers
• Our Reality
2019
Top Employee Engagement
Drivers
*McKinsey
2020
Top Employee Engagement
Drivers
• A sense of
belonging
• Sense of pride in
the company’s
purpose
• Confidence in
Leadership
• Opportunities for
growth and
development
14The Future of Contact Centers
Jim Harter
#1 - The biggest contact center opportunity that most organizations miss
Episode #231
Chief Scientist, Workplace - Gallup
15The Future of Contact Centers
#1 - The biggest contact center opportunity that most organizations miss
“70% of the variance in
team engagement is
determined solely by the
manager.” Dr. Jim Harter
16The Future of Contact Centers
#1 - The biggest contact center opportunity that most organizations miss
Competencies 2.0 (for all employees)
1.Build Relationships
2.Develop People
3.Lead Change
4.Inspire Others
5.Think Critically
6.Communicate Clearly
7.Create Accountability
17The Future of Contact Centers
Susan Fowler
#1 - The biggest contact center opportunity that most organizations miss
Episodes #72 & 259
Consulting Partner, The Ken
Blanchard Companies
18The Future of Contact Centers
#2 - Why motivating people doesn’t work and what does
Can you complete these?
1.It’s not personal; it’s just ________________.
2.The purpose of busines is to ________________.
3.Leaders are in a position of _______________.
4.The only thing that really matters is _____________.
5.If you can not measure it, it _____________.
19The Future of Contact Centers
#2 - Why motivating people doesn’t work and what does
Junk Food Motivation
Healthy Food Motivation
20The Future of Contact Centers
#2 - Why motivating people doesn’t work and what does
Motivation: 3 Scientific Truths
21The Future of Contact Centers
#2 - Why motivating people doesn’t work and what does
Motivation: 3 Scientific Truths
1.You need to create choice.
2.You need to create connection.
3.You need to create competence.
22The Future of Contact Centers
Q & A
1.Has this been valuable so far?
2.What has been most interesting?
3.Where does your contact center need help?
23The Future of Contact Centers
#3- The 12 reasons why the leader-to-agent touchpoint fails
24The Future of Contact Centers
#4- The critical-to-success behaviors and skills that lead to success
Supervisor
Success Path
With 30 years of experience and insights into successful Call
Center supervisors, this competency-based model contains
critical-to-success behaviors and skills.
25The Future of Contact Centers
Did you send a LinkedIn connection yet?
Q & A
1. What would you like to build knowledge in?
2. What do you want your boss to build knowledge in?
3. Is knowledge enough to make change?
26The Future of Contact Centers
1. Visibility before Transparency
#5 - 3 New must-have skills in the new COVID era
27The Future of Contact Centers
#5 - 3 New must-have skills in the new COVID era
28The Future of Contact Centers
#5 - 3 New must-have skills in the new COVID era
29The Future of Contact Centers
2. Empathy Mapping
#5 - 3 New must-have skills in the new COVID era
Rapidly improve core EQ skills
30The Future of Contact Centers
3. Teach People to Think versus Instructing
#5 - 3 New must-have skills in the new COVID era
https://tedxbrisbane.com.au/our-talks/peter-ellerton/
1. Don’t do the work for them.
2. Ask questions; don’t answer them. Instead, guide him by asking questions like:
What do you think the first step might be?
What have you tried already?
What would you suggest?
If I weren’t here, how might you find the answer on your own?
Walk me through your thought process…
3. Acknowledge the right behavior regardless of outcome.
For more: Peter Ellerton, Lecturer in Critical Thinking at The University of Queensland
31The Future of Contact Centers
• Do all of this:
You will seamlessly
weave great technology
with happy, empowered
contact center agents.
Resilient | Resourceful | Respected | Revered | Retained
32The Future of Contact Centers
• Jedi Wealth Builders
#6 - 3 Jedi Wealth Builders
33The Future of Contact Centers
1. Personal Branding Strategy
#6 - 3 Jedi Wealth Builders
34The Future of Contact Centers
2. Know Your Core 4 “Once you figure out what you stand
for, you can take a stand.”
Episode #219
35The Future of Contact Centers
3. Stop Trying to Get People to Like You
#6 - 3 Jedi Wealth Builders
36The Future of Contact Centers
Instead tell people you like them!
#6 - 3 Jedi Wealth Builders
Dr. Robert Cialdini, Regents'
Professor Emeritus of
Psychology and Marketing at
Arizona State University
My Dream 100 List: http://bit.ly/mydream100list
38The Future of Contact Centers
Q&A
Julie Lawson
With: Moderated by:
Jim Rembach
Webinar Coordinator, Aggregage
Linkedin page: /in/Julie-Lawson/
Email: julie.lawson@aggregage.com
https://www.customercontactcentral.com/frs/14899944/the-future-of-contact-centers--a-new-
paradigm-for-superior-customer-experience
Editor in Chief, CX Global Media
Mobile: 336-202-1032
Linkedin page: /in/jrembach
Website: cxglobalmedia.com
39The Future of Contact Centers
• Bonus: Tools to Take Action!
callcentercoach.com/vip
40The Future of Contact Centers
• Continue the conversation
facebook.com/groups/ContactCenterVirtualSummit
41The Future of Contact Centers
Thank You
Julie Lawson
With: Moderated by:
Editor in Chief, CX Global Media
Mobile: 336-202-1032
Linkedin page: /in/jrembach
Website: cxglobalmedia.com
Jim Rembach
Webinar Coordinator, Aggregage
Linkedin page: /in/Julie-Lawson/
Email: julie.lawson@aggregage.com
https://www.customercontactcentral.com/frs/14899944/the-future-of-contact-centers--a-new-
paradigm-for-superior-customer-experience

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The Future of Contact Centers: A New Paradigm for Superior Customer Experience

  • 1. The Future of Contact Centers: A New Paradigm for Superior Customer Experience Jim Rembach Julie Lawson With: Moderated by: TO USE YOUR COMPUTER'S AUDIO: When the webinar begins, you will be connected to audio using your computer's microphone and speakers (VoIP). A headset is recommended. Webinar will begin: 11:00 am, PST TO USE YOUR TELEPHONE: If you prefer to use your phone, you must select "Use Telephone" after joining the webinar and call in using the numbers below. United States: +1 (213) 929-4232 Access Code: 580-515-937 Audio PIN: Shown after joining the webinar --OR-- An Episode of Our “Journey to the Perfect Application” Webinar Series
  • 2. 2The Future of Contact Centers Creative Virtual, winner of the Queen’s Awards for Enterprise: Innovation 2017, is a global leader in conversational self-service solutions that bring together humans and artificial intelligence to enable anywhere, anytime customer and employee engagement. Leading global organizations rely on our award- winning V-Person™ technology to improve their support experience, reduce costs, increase sales and build brand loyalty. Backed by an experienced, expert team as well as an extensive partner network, our innovative virtual agent, chatbot and live chat solutions, along with our knowledge management and business intelligence platform, empower organizations to provide consistent, accurate, personalized and seamless omnichannel engagement.
  • 3. Smart solutions & expert guidance to help you build better relationships with your customers & employees ✓Contact Center Agent Support ✓Customer Support ✓Employee Support
  • 4. “The use of a single knowledge control center for both customer-facing and contact center chatbots bridges the gap between previously siloed engagement channels. It aligns the contact center directly with the digital function.” Frost & Sullivan, 2019 Best Practice Awards AI-Enhanced Customer Self-Service Product Leadership Award
  • 5. 5The Future of Contact Centers Click on the Questions panel to interact with the presenters https://www.customercontactcentral.com/frs/14899944/the-future-of-contact-centers--a-new- paradigm-for-superior-customer-experience
  • 6. 6The Future of Contact Centers About Jim Rembach Jim Rembach is recognized as a Top 50 Thought Leader and CX Influencer. He's a certified Emotional Intelligence practitioner and host of the Fast Leader Show podcast, Editor-in-Chief of CX Global Media, and developer of the Contact Center Virtual Summit and Call Center Coach, the world's only virtual blended learning academy for contact center supervisors and emerging supervisors. About Julie Lawson Julie Lawson majored in English at Boston University. She worked at the college radio station, WTBU, where she developed a passion for producing shows with good music and good stories. She started her career at a small publishing house in Los Angeles and went on to become Webinar Coordinator at Aggregage, where she produces webinars and facilitates BTS webinar functions. In her spare time, she enjoys going to the beach, camping and reading great books.
  • 7. 7The Future of Contact Centers Most contact center leaders view the touchpoint from agent to customer as the most important. The rise of chatbots and AI has changed that. The touchpoint from contact center leaders to their employees has become essential in order to introduce these new technologies as a form of empowerment rather than a total replacement. With turnover increasing and employee engagement plummeting, focusing on this touchpoint is vital for employees to interact with customers in a more efficient and emotionally intelligent way. Webinar Description
  • 8. 8The Future of Contact Centers By the end of this webinar, you will learn: 1. The biggest contact center opportunity that most organizations 2. Why motivating people doesn’t work and what does 3. The 12 reasons why the leader-to-agent touchpoint fails 4. The critical-to-success behaviors and skills that lead to success 5. Your 3 New must-have skills in the new COVID era 6. 3 Jedi Wealth Builders
  • 9. 9The Future of Contact Centers Agenda • Sections 1-2 • Q&A • Sections 3-4 • Q&A • Sections 5 • 3 Jedi Wealth Builders (*Disclaimer) • Q&A • Special Bonus
  • 10. 10The Future of Contact Centers “In a time of drastic change it is the learners who inherit the future.” Eric Hoffer American moral and social philosopher and Presidential Medal of Freedom recipient
  • 11. 11The Future of Contact Centers “Learning without doing is wasted.” Derek Sivers American writer, musician and founder of CD Baby
  • 12. 12The Future of Contact Centers • Why are you here? Click on the Questions panel to interact with the presenters
  • 13. 13The Future of Contact Centers • Our Reality 2019 Top Employee Engagement Drivers *McKinsey 2020 Top Employee Engagement Drivers • A sense of belonging • Sense of pride in the company’s purpose • Confidence in Leadership • Opportunities for growth and development
  • 14. 14The Future of Contact Centers Jim Harter #1 - The biggest contact center opportunity that most organizations miss Episode #231 Chief Scientist, Workplace - Gallup
  • 15. 15The Future of Contact Centers #1 - The biggest contact center opportunity that most organizations miss “70% of the variance in team engagement is determined solely by the manager.” Dr. Jim Harter
  • 16. 16The Future of Contact Centers #1 - The biggest contact center opportunity that most organizations miss Competencies 2.0 (for all employees) 1.Build Relationships 2.Develop People 3.Lead Change 4.Inspire Others 5.Think Critically 6.Communicate Clearly 7.Create Accountability
  • 17. 17The Future of Contact Centers Susan Fowler #1 - The biggest contact center opportunity that most organizations miss Episodes #72 & 259 Consulting Partner, The Ken Blanchard Companies
  • 18. 18The Future of Contact Centers #2 - Why motivating people doesn’t work and what does Can you complete these? 1.It’s not personal; it’s just ________________. 2.The purpose of busines is to ________________. 3.Leaders are in a position of _______________. 4.The only thing that really matters is _____________. 5.If you can not measure it, it _____________.
  • 19. 19The Future of Contact Centers #2 - Why motivating people doesn’t work and what does Junk Food Motivation Healthy Food Motivation
  • 20. 20The Future of Contact Centers #2 - Why motivating people doesn’t work and what does Motivation: 3 Scientific Truths
  • 21. 21The Future of Contact Centers #2 - Why motivating people doesn’t work and what does Motivation: 3 Scientific Truths 1.You need to create choice. 2.You need to create connection. 3.You need to create competence.
  • 22. 22The Future of Contact Centers Q & A 1.Has this been valuable so far? 2.What has been most interesting? 3.Where does your contact center need help?
  • 23. 23The Future of Contact Centers #3- The 12 reasons why the leader-to-agent touchpoint fails
  • 24. 24The Future of Contact Centers #4- The critical-to-success behaviors and skills that lead to success Supervisor Success Path With 30 years of experience and insights into successful Call Center supervisors, this competency-based model contains critical-to-success behaviors and skills.
  • 25. 25The Future of Contact Centers Did you send a LinkedIn connection yet? Q & A 1. What would you like to build knowledge in? 2. What do you want your boss to build knowledge in? 3. Is knowledge enough to make change?
  • 26. 26The Future of Contact Centers 1. Visibility before Transparency #5 - 3 New must-have skills in the new COVID era
  • 27. 27The Future of Contact Centers #5 - 3 New must-have skills in the new COVID era
  • 28. 28The Future of Contact Centers #5 - 3 New must-have skills in the new COVID era
  • 29. 29The Future of Contact Centers 2. Empathy Mapping #5 - 3 New must-have skills in the new COVID era Rapidly improve core EQ skills
  • 30. 30The Future of Contact Centers 3. Teach People to Think versus Instructing #5 - 3 New must-have skills in the new COVID era https://tedxbrisbane.com.au/our-talks/peter-ellerton/ 1. Don’t do the work for them. 2. Ask questions; don’t answer them. Instead, guide him by asking questions like: What do you think the first step might be? What have you tried already? What would you suggest? If I weren’t here, how might you find the answer on your own? Walk me through your thought process… 3. Acknowledge the right behavior regardless of outcome. For more: Peter Ellerton, Lecturer in Critical Thinking at The University of Queensland
  • 31. 31The Future of Contact Centers • Do all of this: You will seamlessly weave great technology with happy, empowered contact center agents. Resilient | Resourceful | Respected | Revered | Retained
  • 32. 32The Future of Contact Centers • Jedi Wealth Builders #6 - 3 Jedi Wealth Builders
  • 33. 33The Future of Contact Centers 1. Personal Branding Strategy #6 - 3 Jedi Wealth Builders
  • 34. 34The Future of Contact Centers 2. Know Your Core 4 “Once you figure out what you stand for, you can take a stand.” Episode #219
  • 35. 35The Future of Contact Centers 3. Stop Trying to Get People to Like You #6 - 3 Jedi Wealth Builders
  • 36. 36The Future of Contact Centers Instead tell people you like them! #6 - 3 Jedi Wealth Builders Dr. Robert Cialdini, Regents' Professor Emeritus of Psychology and Marketing at Arizona State University
  • 37. My Dream 100 List: http://bit.ly/mydream100list
  • 38. 38The Future of Contact Centers Q&A Julie Lawson With: Moderated by: Jim Rembach Webinar Coordinator, Aggregage Linkedin page: /in/Julie-Lawson/ Email: julie.lawson@aggregage.com https://www.customercontactcentral.com/frs/14899944/the-future-of-contact-centers--a-new- paradigm-for-superior-customer-experience Editor in Chief, CX Global Media Mobile: 336-202-1032 Linkedin page: /in/jrembach Website: cxglobalmedia.com
  • 39. 39The Future of Contact Centers • Bonus: Tools to Take Action! callcentercoach.com/vip
  • 40. 40The Future of Contact Centers • Continue the conversation facebook.com/groups/ContactCenterVirtualSummit
  • 41. 41The Future of Contact Centers Thank You Julie Lawson With: Moderated by: Editor in Chief, CX Global Media Mobile: 336-202-1032 Linkedin page: /in/jrembach Website: cxglobalmedia.com Jim Rembach Webinar Coordinator, Aggregage Linkedin page: /in/Julie-Lawson/ Email: julie.lawson@aggregage.com https://www.customercontactcentral.com/frs/14899944/the-future-of-contact-centers--a-new- paradigm-for-superior-customer-experience