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Nielsen Ratings
Adriana Petrongolo

Monday, October 28, 2013
Monday, October 28, 2013
How does it
work?
Monday, October 28, 2013
Monday, October 28, 2013
How is it important?

Monday, October 28, 2013
How is it important?

Monday, October 28, 2013
How is it important?
Internet

Monday, October 28, 2013
How is it important?
Internet

Mobile devices

Monday, October 28, 2013
How is it important?
Internet

Mobile devices

Retail Sales

Monday, October 28, 2013
How is it important?

Monday, October 28, 2013
How is it important?

Monday, October 28, 2013
How is it important?

Monday, October 28, 2013
Monday, October 28, 2013
Monday, October 28, 2013
Is it effective?

Monday, October 28, 2013
Is it effective?

Monday, October 28, 2013
Is it effective?

Monday, October 28, 2013
Is it effective?

Monday, October 28, 2013
Monday, October 28, 2013
Questions?

Monday, October 28, 2013
Works Cited
Archive for the ‘Broadcast TV Show Ratings – Weekly Top 25’ Category." TVbytheNumbers
Broadcast TV Show Ratings Weekly Top 25 Category. N.p., n.d. Web. 10 Oct. 2013.
<http://tvbythenumbers.zap2it.com/category/weekly-tv-ratings-rankings/nielsenweekly-top-broadcast-tv-show-ratings/>
Mass Media & Popular Culture Tags: Communication, Mass_media, Media, Pop_culture ."
Temple University Libraries. Temple University, n.d. Web. 10 Oct. 2013. <http://
guides.temple.edu/content.php?pid=3635>
Reports ." Nielsen Ratings Reports. The Nielsen Company, n.d. Web. 28 Oct. 2013. <http://
www.nielsen.com/us/en/reports.html>.
Schneider, Dan. "ICarly: iStart a fan war." ICarly. Nickelodeon. Hollywood, California. 23
Jul. 2011.

Monday, October 28, 2013

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Nielsen presentation