Long-term Accenture research shows that most transformations that fail do so because of fear and lack of trust. Learn more.

1. HOWSAFETYANDTRUSTCAN
HELPFINANCIALSERVICESTHRIVE
EVENDURINGDISRUPTIONAND
TRANSFORMATIONALCHANGE
FEARLESS
Long-term Accenture research shows that most transformations that fail
do so because of fear and a lack of trust. These issues must be addressed
by financial services (FS) firms if their change programs are to succeed.
Fear and anxiety are
the result of a decade
of cost cutting and
job losses since the
financial crisis.
WHAT FS EXECUTIVES THINK
76%
said employees’ inability
to adapt to change was
one of the biggest barriers
to their ability to drive
through change.
74%
said fear of change,
because of a poor track
record, was one of their
greatest obstacles.
BUT...
Fear and anxiety
reduce creativity,
collaboration and
innovation—the
very traits a 21st
century organization
needs to become a
market leader.
1. BUILD TRUST IN
THE VISION AND
LEADERSHIP
• Find the ‘inner purpose’
in your vision.
• Set a clear direction.
• Communicate early,
transparently and often.
• Be consistent in your
words and actions.
• Create time for change
leadership.
• Be intentional about
developing positive
relationships.
• Seek diverse views,
listen well and be open.
• Demonstrate judgment
and explain why.
• Build trust at every layer
of the organization.
3. CREATE SAFE TEAMS
AND TRUST ACROSS
THE ORGANIZATION
• Understand your
organization dynamics
down to a team level.
• Address trust deficits
at the start.
• Nurture safe team
environments.
• Redesign work with
greater freedom.
• Enable small, iterative
steps to change.
• Adopt design thinking for
human-centered change.
• Break down
organizational silos.
• Engage your team in their
own change journey.
• Remove barriers to
new mindsets, behaviors
and skills.
• Give people space to change.
• Nudge small steps, don’t tell.
• Celebrate and learn from
experiments.
• Create a learning culture.
• Build grit and resilience
ahead of tough times.
2. SHIFT BEHAVIORS,
MINDSETS AND SKILLS
IN A SAFE SPACE
THREE STEPS TO CREATING A FEARLESS ORGANIZATION
THE STATE
OF CHANGE
IN FINANCIAL
SERVICES
Accenture’s bottom-up
research shows fear and
anxiety among FS teams and
employees are the greatest
impediments to change.
Largely because of this,
change in FS plays out in a
‘Yes, But’ landscape.
• Leadership issupportive.
• People understand and
agree with the vision.
• Change benefits are
being realized.
• Business performance is
improving.People feel they
lack needed resources.
• Systems and processes
get in the way.
• Conflicting priorities
jeopardize business benefits.
• Complex current state /
legacy environment.
• Most of all, fear and anxiety.
ABOUT THE RESEARCH
This report draws on a number of recent
Accenture research studies:
Read the full report here• The 2017 FS Change Survey
• Transformation GPS
• The FS Agility Index Study