STRATEGI KOMUNIKASI PEMKAB BUTON 2023.pptx

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AbdiHaiqal1

Strategi Komunikasi

Governo e ONGs

VISI MISI
PEMKAB. BUTON
DOKUMEN KOMUNIKASI
INPUT OUTPUT OUTTAKES
OUTCOME
S
IMPACT
DOKUMEN STRATEGI
KOMUNIKASI:
• JOBDESC
• KPI OUTPUT,
OUTTAKES,
OUTCOMES
• RENCANA
KOMUNIKASI
BULANAN
• STAKEHOLDER
MAPPING
• ORGANIZATION
EXPEKTATION
AKTIVITAS
KOMUNIKASI:
• PIDATO
• SIARAN PERS
• KONTEN
• FOTO
• VIDEO
• EVENT/KEGIATAN
• MEDIA
MONITORING
SIKAP AUDIENS DARI
AKTIVITAS
KOMUNIKASI:
• (ENGGAGEMENT)
• SUKA (LIKE),
• KOMENTAR
(COMMENT)
• RETWEET
• SHARE
• WOM
HASIL DARI AKTIVITAS
KOMUNIKASI:
• MENYADARI
(AWARENESS)
• MENGETAHUI
(KNOWING)
• TERTARIK (INTEREST)
• MEREKOMENDASI
(PREFERENCE)
• MENDUKUNG
(SUPPORT)
• MEMPENGARUHI
(INFLUENCE)
• EFFECT: SIKAP
(ATTITUDE), KEBIASAAN
(BEHAVIOR)
TUJUAN/HARAPAN
DARI AKTIVITAS
KOMUNIKASI:
• KEPERCAYAAN
PUBLIK (PUBLIC
TRUST)
• REPUTASI
(REPUTATION)
• HUBUNGAN BAIK
(RELATHIONSHIP)
• INVESTASI
(INVESTATION)
• KESEJAHTERAAN
MASYARAKAT

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STRATEGI KOMUNIKASI PEMKAB BUTON 2023.pptx

1. STRATEGI KOMUNIKASI PEMERINTAH KABUPATEN BUTON

2. VISI MISI PEMKAB. BUTON DOKUMEN KOMUNIKASI INPUT OUTPUT OUTTAKES OUTCOME S IMPACT DOKUMEN STRATEGI KOMUNIKASI: • JOBDESC • KPI OUTPUT, OUTTAKES, OUTCOMES • RENCANA KOMUNIKASI BULANAN • STAKEHOLDER MAPPING • ORGANIZATION EXPEKTATION AKTIVITAS KOMUNIKASI: • PIDATO • SIARAN PERS • KONTEN • FOTO • VIDEO • EVENT/KEGIATAN • MEDIA MONITORING SIKAP AUDIENS DARI AKTIVITAS KOMUNIKASI: • (ENGGAGEMENT) • SUKA (LIKE), • KOMENTAR (COMMENT) • RETWEET • SHARE • WOM HASIL DARI AKTIVITAS KOMUNIKASI: • MENYADARI (AWARENESS) • MENGETAHUI (KNOWING) • TERTARIK (INTEREST) • MEREKOMENDASI (PREFERENCE) • MENDUKUNG (SUPPORT) • MEMPENGARUHI (INFLUENCE) • EFFECT: SIKAP (ATTITUDE), KEBIASAAN (BEHAVIOR) TUJUAN/HARAPAN DARI AKTIVITAS KOMUNIKASI: • KEPERCAYAAN PUBLIK (PUBLIC TRUST) • REPUTASI (REPUTATION) • HUBUNGAN BAIK (RELATHIONSHIP) • INVESTASI (INVESTATION) • KESEJAHTERAAN MASYARAKAT

STRATEGI KOMUNIKASI PEMKAB BUTON 2023.pptx

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