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Tobacco industry Monitoring
Using Mobile APP Technology
Lekan Ayo-Yusuf, BDS, MSc, MPH, PhD
Director: Africa Centre for Tobacco Industry Monitoring & Policy Research
Outline
• Why monitor industry
• What does ATIM do?
• What does the Industry do?
• The journey to developing the Industry Monitoring APP
• Demonstration of the App
• Questions
The Epidemiological Model
Nicotine Addiction and Tobacco Control
Agent
Tobacco Products
Environment
Family, Social, Cultural, Political
Economic, Historical, Media
Vector
Tobacco Product Manufacturers
& Tobacco Industry
Host
Smoker/Chewer
Incidental Host
Involuntary Smoker
Source: Orleans & Slade. (1993); Giovino. (2002).
Industry interference & weak funding are
major barriers to Tobacco Control in Africa
What does ATIM do?
Two aims:
1. To collects data on tobacco industry interference activities on the continent.
2. To disseminates information on tobacco industry interference across the
region to tobacco control advocates, policy makers and the general public.
These ensure that the tobacco industry does not interfere with efforts by
governments to implement tobacco control policies.
How does ATIM function?
What does ATIM do?
IQOS opens store in Sandton
Where did ATIM start work?
South Africa and East Africa:
• Set up tracking and monitoring of tobacco and tobacco control activities in
the two regions, particularly South Africa and Uganda.
• These track meetings, developments, media reports, media statements,
and policies in countries
On the rest of the continent:
• Reports on the basic movements in these countries starting with 10
priority countries covering almost half of the population in Sub-Saharan
Africa
Media ATIM.xlsx
Consumer complaints
were lodged against
advertising for British
American Tobacco’s
illicit cigarette Advert.
Ad was withdrawn - SA
‘A most
preponderant
practice
however, is the
TI use of point of
sale advertising
to undermine the
ban of tobacco
advertising in the
TCA’ - Gambia
TIM tool – Activity tracker (Now an app)
Introduction to the ATIM Monitor App
Introduction to the ATIM Monitor App
Introduction to the ATIM Monitor App
Media ATIM.xlsx
Introduction to the ATIM Monitor App
Introduction to the ATIM Monitor App
Introduction to the ATIM Monitor App
Thank you
Funding support acknowledged
- The Union
- The European Union through the WHO-FCTC Convention Secretariat
- Africa Capacity Building Foundation (ACBF)
Contact us:
www.atim.co.za info@atim.co.za
Centre Director: Lekan Ayo-Yusuf
lekan.ayo-yusuf@smu.ac.za

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ATIM App

  • 1. Tobacco industry Monitoring Using Mobile APP Technology Lekan Ayo-Yusuf, BDS, MSc, MPH, PhD Director: Africa Centre for Tobacco Industry Monitoring & Policy Research
  • 2. Outline • Why monitor industry • What does ATIM do? • What does the Industry do? • The journey to developing the Industry Monitoring APP • Demonstration of the App • Questions
  • 3. The Epidemiological Model Nicotine Addiction and Tobacco Control Agent Tobacco Products Environment Family, Social, Cultural, Political Economic, Historical, Media Vector Tobacco Product Manufacturers & Tobacco Industry Host Smoker/Chewer Incidental Host Involuntary Smoker Source: Orleans & Slade. (1993); Giovino. (2002).
  • 4. Industry interference & weak funding are major barriers to Tobacco Control in Africa
  • 5. What does ATIM do? Two aims: 1. To collects data on tobacco industry interference activities on the continent. 2. To disseminates information on tobacco industry interference across the region to tobacco control advocates, policy makers and the general public. These ensure that the tobacco industry does not interfere with efforts by governments to implement tobacco control policies.
  • 6. How does ATIM function?
  • 7.
  • 9.
  • 10.
  • 11.
  • 12. IQOS opens store in Sandton
  • 13.
  • 14. Where did ATIM start work? South Africa and East Africa: • Set up tracking and monitoring of tobacco and tobacco control activities in the two regions, particularly South Africa and Uganda. • These track meetings, developments, media reports, media statements, and policies in countries On the rest of the continent: • Reports on the basic movements in these countries starting with 10 priority countries covering almost half of the population in Sub-Saharan Africa
  • 16.
  • 17. Consumer complaints were lodged against advertising for British American Tobacco’s illicit cigarette Advert. Ad was withdrawn - SA ‘A most preponderant practice however, is the TI use of point of sale advertising to undermine the ban of tobacco advertising in the TCA’ - Gambia
  • 18. TIM tool – Activity tracker (Now an app)
  • 19. Introduction to the ATIM Monitor App
  • 20. Introduction to the ATIM Monitor App
  • 21.
  • 22. Introduction to the ATIM Monitor App Media ATIM.xlsx
  • 23. Introduction to the ATIM Monitor App
  • 24. Introduction to the ATIM Monitor App
  • 25. Introduction to the ATIM Monitor App
  • 26. Thank you Funding support acknowledged - The Union - The European Union through the WHO-FCTC Convention Secretariat - Africa Capacity Building Foundation (ACBF) Contact us: www.atim.co.za info@atim.co.za Centre Director: Lekan Ayo-Yusuf lekan.ayo-yusuf@smu.ac.za

Notas do Editor

  1. Many of you still have the question: so what does ATIM do. ATIM is an observatory that implements Article 5.3 through effective tobacco industry monitoring initiatives is strongly correlated to better implementation of the convention and tobacco control policies as a whole. Many of you will be familiar with the six tactics employed by the Tobacco industry to undermine However, the changing strategies and tactics employed by the industry have made effective monitoring increasingly difficult, requiring increased capacity and an effective network of informants/advocates to understand and counter these tactics. A growing body of evidence suggests that interference is particularly aggressive in the African region. It has been accompanied by an unprecedented rise in tobacco use in the low- and middle-income countries including in a number of countries in Africa. World Health Organisation (WHO). Tobacco fact sheet, May 2013. Cited at: http://www.wpro.who.int/mediacentre/factsheets/fs_201203_tobacco/en/
  2. Many of you still have the question: so what does ATIM do. ATIM is an observatory that implements Article 5.3 through effective tobacco industry monitoring initiatives is strongly correlated to better implementation of the convention and tobacco control policies as a whole. Many of you will be familiar with the six tactics employed by the Tobacco industry to undermine However, the changing strategies and tactics employed by the industry have made effective monitoring increasingly difficult, requiring increased capacity and an effective network of informants/advocates to understand and counter these tactics. A growing body of evidence suggests that interference is particularly aggressive in the African region. It has been accompanied by an unprecedented rise in tobacco use in the low- and middle-income countries including in a number of countries in Africa. World Health Organisation (WHO). Tobacco fact sheet, May 2013. Cited at: http://www.wpro.who.int/mediacentre/factsheets/fs_201203_tobacco/en/
  3. Many of you still have the question: so what does ATIM do. ATIM is an observatory that implements Article 5.3 through effective tobacco industry monitoring initiatives is strongly correlated to better implementation of the convention and tobacco control policies as a whole. Many of you will be familiar with the six tactics employed by the Tobacco industry to undermine However, the changing strategies and tactics employed by the industry have made effective monitoring increasingly difficult, requiring increased capacity and an effective network of informants/advocates to understand and counter these tactics. A growing body of evidence suggests that interference is particularly aggressive in the African region. It has been accompanied by an unprecedented rise in tobacco use in the low- and middle-income countries including in a number of countries in Africa. World Health Organisation (WHO). Tobacco fact sheet, May 2013. Cited at: http://www.wpro.who.int/mediacentre/factsheets/fs_201203_tobacco/en/
  4. Many of you still have the question: so what does ATIM do. ATIM is an observatory that implements Article 5.3 through effective tobacco industry monitoring initiatives is strongly correlated to better implementation of the convention and tobacco control policies as a whole. Many of you will be familiar with the six tactics employed by the Tobacco industry to undermine Legal intimidation governmental Economic However, the changing strategies and tactics employed by the industry have made effective monitoring increasingly difficult, requiring increased capacity and an effective network of informants/advocates to understand and counter these tactics. A growing body of evidence suggests that interference is particularly aggressive in the African region. It has been accompanied by an unprecedented rise in tobacco use in the low- and middle-income countries including in a number of countries in Africa. World Health Organisation (WHO). Tobacco fact sheet, May 2013. Cited at: http://www.wpro.who.int/mediacentre/factsheets/fs_201203_tobacco/en/
  5. Many of you still have the question: so what does ATIM do. ATIM is an observatory that iimplements Article 5.3 through effective tobacco industry monitoring initiatives is strongly correlated to better implementation of the convention and tobacco control policies as a whole. Many of you will be familiar with the six tactics employed by the Tobacco industry to undermine Legal intimidation governmental Economic However, the changing strategies and tactics employed by the industry have made effective monitoring increasingly difficult, requiring increased capacity and an effective network of informants/advocates to understand and counter these tactics. A growing body of evidence suggests that interference is particularly aggressive in the African region. It has been accompanied by an unprecedented rise in tobacco use in the low- and middle-income countries including in a number of countries in Africa. World Health Organisation (WHO). Tobacco fact sheet, May 2013. Cited at: http://www.wpro.who.int/mediacentre/factsheets/fs_201203_tobacco/en/
  6. Many of you still have the question: so what does ATIM do. ATIM is an observatory that implements Article 5.3 through effective tobacco industry monitoring initiatives is strongly correlated to better implementation of the convention and tobacco control policies as a whole. Many of you will be familiar with the six tactics employed by the Tobacco industry to undermine Legal intimidation governmental Economic However, the changing strategies and tactics employed by the industry have made effective monitoring increasingly difficult, requiring increased capacity and an effective network of informants/advocates to understand and counter these tactics. A growing body of evidence suggests that interference is particularly aggressive in the African region. It has been accompanied by an unprecedented rise in tobacco use in the low- and middle-income countries including in a number of countries in Africa. World Health Organisation (WHO). Tobacco fact sheet, May 2013. Cited at: http://www.wpro.who.int/mediacentre/factsheets/fs_201203_tobacco/en/
  7. In order to understand the potential role of the tobacco industry in disease and death, we need to understand all front group’s agenda including the The Foundation. The Foundation for Smoke-free World was launched in 2017 with funding commitment from PMI of $80m every year for next 12 years! The Foundation is to be lead by Dr Derek Yach who is a South African and former Head of WHO TFI at the time the WHO FCTC was negotiated. So, they indeed looked for well-known scientific expert that knows government, so as to gain credibility in line with their strategy.
  8. In order to understand the potential role of the tobacco industry in disease and death, we need to understand all front group’s agenda including the The Foundation. The Foundation for Smoke-free World was launched in 2017 with funding commitment from PMI of $80m every year for next 12 years! The Foundation is to be lead by Dr Derek Yach who is a South African and former Head of WHO TFI at the time the WHO FCTC was negotiated. So, they indeed looked for well-known scientific expert that knows government, so as to gain credibility in line with their strategy.
  9. In order to understand the potential role of the tobacco industry in disease and death, we need to understand all front group’s agenda including the The Foundation. The Foundation for Smoke-free World was launched in 2017 with funding commitment from PMI of $80m every year for next 12 years! The Foundation is to be lead by Dr Derek Yach who is a South African and former Head of WHO TFI at the time the WHO FCTC was negotiated. So, they indeed looked for well-known scientific expert that knows government, so as to gain credibility in line with their strategy.
  10. In order to understand the potential role of the tobacco industry in disease and death, we need to understand all front group’s agenda including the The Foundation. The Foundation for Smoke-free World was launched in 2017 with funding commitment from PMI of $80m every year for next 12 years! The Foundation is to be lead by Dr Derek Yach who is a South African and former Head of WHO TFI at the time the WHO FCTC was negotiated. So, they indeed looked for well-known scientific expert that knows government, so as to gain credibility in line with their strategy.
  11. In order to understand the potential role of the tobacco industry in disease and death, we need to understand all front group’s agenda including the The Foundation. The Foundation for Smoke-free World was launched in 2017 with funding commitment from PMI of $80m every year for next 12 years! The Foundation is to be lead by Dr Derek Yach who is a South African and former Head of WHO TFI at the time the WHO FCTC was negotiated. So, they indeed looked for well-known scientific expert that knows government, so as to gain credibility in line with their strategy.
  12. In order to understand the potential role of the tobacco industry in disease and death, we need to understand all front group’s agenda including the The Foundation. The Foundation for Smoke-free World was launched in 2017 with funding commitment from PMI of $80m every year for next 12 years! The Foundation is to be lead by Dr Derek Yach who is a South African and former Head of WHO TFI at the time the WHO FCTC was negotiated. So, they indeed looked for well-known scientific expert that knows government, so as to gain credibility in line with their strategy.