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©	Copyright	Publicis.Sapient	|	Confidential
1
©	Copyright	Publicis.Sapient	|	Confidential
“DigIn 2018:	Top	5	Takeaways”
2
Purpose/Intent
The	purpose	of	this	recap	is	to	highlight	the	5	key	takeaways	from	DigIn 2018	that	reflect	a	
combination	of	what	leading	enterprise/legacy	players	are	doing/saying	and	the	disruption	
being	triggered	by	leading	InsureTech players.		
Considering	DigIn attendance	was	up	80%	YoY,	clearly	there	were	a	lot	of	great	people	
presenting,	on	panels	and	in	the	rooms.
Speaker	bios	à https://www.dig-in.com/conference/digitalinsurance-2018
3
“DigIn 2018”
Top 5 Key Takeaways
I n s u r a n c e i n d u s t r y i s o n t h e
c u s p o f d i s r u p t i o n
I n d u s t r y h a s b e e n v e r y g o o d a t
c r e a t i n g s i l o s b u t t h a t n e e d s t o
c h a n g e
T h e “ t e c h i s a l l h e r e ”
1
2
3
4
5
L e g a c y c o m p a n i e s w i l l t r a n s f o r m
i n t o 2 t y p e s o f b u s i n e s s e s
T h e “ D r o n e I n s u r a n c e ” v i d e o w e n t
v i r a l b e c a u s e “ t e c h i s a l l h e r e ”
a n d t h e v i d e o i s e a s y t o
u n d e r s t a n d
4
“Insurance	
industry	is	on	
the	cusp	of	
disruption”
Changes being driven by explosive growth in the availability of data,
cloud computing, opportunities to innovate via co-creation etc.
Telematics has made the vision for “Connected Insurance” real and is a
leading indicator of what’s to come in the next 12-18 months.
Insurance needs to move from a “necessary experience” to a pleasant,
“welcomed experience” that creates customer value across all
touchpoints.
5
“Legacy	
companies	will	
transform	into	2	
types	of	
businesses”
There will be one type of company that will improve the “front-end” of
the digital layer/experience but do everything in the “middle/back-end”
the same.
There will be a second type of company that will disrupt their entire
supply chain - front/middle/back-end – by investing in the disruption of
the full-stack to ensure they’ll be around for the next 100 years.
No “right answer(s)” of course but the “How?” question includes
incubating/spinning-off standalone growth companies, launching a
Corporate VC fund, disruption from within (talent permitting), co-
creation with right mix of ecosystem partners or acquisition.
6
“Industry	has	
been	very	good	
at	creating	silos	
but	that	needs	
to	change”
World is getting much smarter by embracing various forms of data and
the industry needs to get smarter.
Opportunity presented by modernizing legacy tech infrastructure is
substantial as the efficiency, productivity gains and silo busting
potential are low-hanging fruit.
Industry leaders will embrace what’s happening in the personal lines
space and get ahead of the inevitable changes in the commercial lines
space by applying relevant insights, ideas and best practices.
7
“ The	tech	is	all	
here”
Telematics and application of data from other connected environments
including the home, buildings, manufacturing facilities etc.
Cloud computing enables massive data sets to be analyzed in a way
that wasn’t possible until now.
Cloud plus AI, Natural Language Processing, Machine Learning and
other digital technologies create insight to action feedback loops to
enable application of insights to create value at scale
8
“ The	‘Drone	
Insurance’	video	
went	viral	because	
‘tech	is	all	here’	
and	the	video	is	
easy	to	understand”
This video is a MUST watch for anyone in the space and everything in
it is possible today because “the tech is all here”.
Watch video here:
https://www.youtube.com/watch?v=ZKKADm5UbHQ
Alec	Coughlin
Senior	Director	BD	– Head	of	Financial	Services
E:	alec.coughlin@sapientrazorfish.com
T/IG:	@Alec_Coughlin
C:	917.312.9598
©	Copyright	Publicis.Sapient	|	Confidential

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