1. AEM 5.6.1 e-Commerce Integration
Meryll Blanchet | Adobe

2. Technical Architect
Adobe Consulting Services
• http://www.linkedin.com/meryllblanchet
• http://www.xing.com/meryll.blanchet

3. What is e-Commerce ?
• Remote commercial transactions
• Electronic or digital interfaces
• Multi-channel and multi-protocol
• Main remote sales channel

4. How to start ?

5. What can I do with it ?
On Author:
• Product Import
• Catalog Management
• Segmentation
On Publish:
• Session Management
• Personalization
• Search

6. One framework to rule them all ?

7. #1: Online Catalog

8. #2: Hybris integration

9. #3: Custom integration

10. What are the main challenges ?

11. Products and Catalogs

12. From PIM to product pages…
• Product Import
• Content Structure
• Multi-Channel, Multi-market, Multi-lingual
• Catalog pages creation

13. Demo

14. The Tools
• Product Importer (manual, scheduled, incremental)
• Product Scaffolding (CMS enrichment)
• Catalog Blueprint (catalog pages rollout)

15. Cacheability

16. The Bad Guys
• Dynamic Content (price, availability)
• Customer Specific Information (context information)
• Sensitive Information (checkout information)
• Transactions (cart and account operations, checkout)

17. Demo

18. The Tools
• CRX (“static” product information)
• Dispatcher and Webserver (Cache and SSI)
• Proxy / CDN (Edge-Side Includes)
• Client Context (Local Storage, Cookie, Memory)

19. Personalization

20. It can happen EVERYWHERE
• Navigation and facets
• Dynamic Pushes and Cross-Sells, Offers and
Promotions
• Product Visibility and Prices
• Sensitive information

21. Demo

22. The Tools
• Client Context and Segmentation
• Cacheable and non-cacheable JSON
• Permission Sensitive Caching

23. Session Management

24. Or how to keep a state in a
stateless architecture
• 3rd party authentication
• Session ID
• Back-End persistence
• Client Context

25. Demo

26. Be Careful With
• Session stickiness (Token-based authentication)
• Session expiration (e-Commerce VS CRX Token)
• Session failover (publish instance crash)
• Number of users (purge)

27. Thank You !
Any Question ?