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Network Solutions Learning Lunch: Part 4–Business Blogging March 30, 2009 Steven Fisher
ROI of this Session ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Makes Up a Blog? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Blog? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content: Editorial Mission ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content: Bringing the Editorial Mission to Life ,[object Object],[object Object],[object Object],[object Object]
Content: Tone ,[object Object],[object Object],[object Object],[object Object],[object Object]
Content: Structure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content: Researching Links, Photos ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Promotion ,[object Object],[object Object],[object Object],[object Object]
Frequency & Fodder ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Business Blogging Types External blog (ex. brand blog) ,[object Object],[object Object],[object Object],[object Object],Internal blog (ex. HR blog) CEO's blog ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Types of corporate blogs
Big Brand Example: Dell ,[object Object],[object Object],[object Object],[object Object]
Big Brand Example: Ford ,[object Object],[object Object],[object Object],[object Object],[object Object]
Big Brand Example: IBM ,[object Object],[object Object],[object Object],[object Object],[object Object]
First, there was Solutions Are Power…
… and then there were 10. Blog URL Mantra Design Blog http://www.netsoldsg.com/ Everything UI MySolutionSpot http://blog.mysolutionspot.com Small Business Networking and Education Internal Blog http://intranet.netsol.com/wordpress/ Hub of Network Solutions Online Marketing Blog www.marketing.networksolutions.com/blog Small Business Marketing Solutions Are Power Blog http://blog.networksolutions.com/ Getting the Most Out of Your Online Business Women Grow Business http://www.womengrowbusiness.com Women Entrepreneurs Growing Their Business Grow Smart Business http://www.growsmartbusiness.com Smart Small Business Advice and Resources Chief Knowledge Guru Blog http://www.chiefknowledgeguru.com Advice and Resources on Leveraging E-Commerce Blog http://www.networksolutionsecommerceblog.com/ Living and Breathing E-Commerce Smart Web Site Security http://www.smartwebsitesecurity.com Securing Your Online Presence
DO’s ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DON’T - Posting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Many Ways to Participate ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Few Quick Steps To Get Started ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Final Thoughts from others ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions?

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Social media marketing blogging for car dealers

  • 1. Network Solutions Learning Lunch: Part 4–Business Blogging March 30, 2009 Steven Fisher
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  • 16. First, there was Solutions Are Power…
  • 17. … and then there were 10. Blog URL Mantra Design Blog http://www.netsoldsg.com/ Everything UI MySolutionSpot http://blog.mysolutionspot.com Small Business Networking and Education Internal Blog http://intranet.netsol.com/wordpress/ Hub of Network Solutions Online Marketing Blog www.marketing.networksolutions.com/blog Small Business Marketing Solutions Are Power Blog http://blog.networksolutions.com/ Getting the Most Out of Your Online Business Women Grow Business http://www.womengrowbusiness.com Women Entrepreneurs Growing Their Business Grow Smart Business http://www.growsmartbusiness.com Smart Small Business Advice and Resources Chief Knowledge Guru Blog http://www.chiefknowledgeguru.com Advice and Resources on Leveraging E-Commerce Blog http://www.networksolutionsecommerceblog.com/ Living and Breathing E-Commerce Smart Web Site Security http://www.smartwebsitesecurity.com Securing Your Online Presence
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Notas do Editor

  1. Did you know that you can use blogs to start conversations, as well as win new customers? Hard to imagine the same tool can do both, but it can. Attend this one-hour learning lunch and discover the basics of blogs.   Participants will learn all about blogs, including basic styles and proper blogging etiquette and rules, and how they are used to increase visibility with current and potential customers. This learning lunch will also discuss what Network Solutions is doing with Solutions Are Power and the new Women Grown Business blog, and how specific individuals in the organization are currently blogging.
  2. General Blog Business Blog Corporate Blog External Blog (Brand Blogs) Internal Blog (i.e. HR Blogs) CEO Blog NetSol is between business and corporate blogs
  3. 20 minutes? Sign up in ten. Explore dashboard About Me – important to give your blog authority