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Ten Characteristics of a
Strong Proposal
Consider the 4
Evaluation Criteria
Timeliness and
Relevance
of Topic
Tailor the topic to the aging services field.
Provide hands-on information.
Practical and replicable
concepts for aging
services providers
How and why was the initiative
successful? Describe the lessons
learned and what you would do
differently.
Share research findings and
measureable outcomes. Provide
hands-on material members can
utilize.
Clarity and depth of session
content and education
methods that enhance the
learning experience.
Describe the reasoning and planning behind
the project or initiative. How will you make it a
rich and engaging audience experience?
Qualifications,
expertise and
experience
level of
speakers
A good proposal
includes diverse
viewpoints to bring
the session to life.
Explain how the
speaker’s background
and experience relate
to the topic.
It’s a Competitive Process
What Else Can You Do?
Adult Day Services
Skilled Nursing
Home Health
HospiceCommunity Based
Services
Assisted Living
Senior Housing
PACE
CCRCs
Consider the Audience
Does the topic have broad applicability or relevance to
a specific provider type or professional discipline?
• What is innovative and original about your proposal?
• Do you have enough information and content to
cover the 1.5 hours allotted for each session?
First
Impressions
Count
• Avoid acronyms and terms that may be unfamiliar to some.
• Is the proposal organized, well-written and complete?
Brag a Little, But
Not Too Much
• Educate to sell, don’t sell to
educate.
• Include a provider member who
can share their experiences using
your program, product or
service.
• An organization or individual may be
the proposals submitter (i.e. lead
speaker) in a maximum of two
proposals.
• The person listed as the proposal
submitter cannot be changed once
the proposal has been submitted.
Are You on
Track?
Review the description of
each education track to
determine the best fit for the
proposed topic.
What Happens Next?
A lot happens once a
proposal is submitted. It may
seem like a long time….
Questions?
faculty@leadingage.org

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