Toyota.
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Toyota and Its Logo History
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Toyota.
- 1. TOYOTA
- 2. TOYOTA Background Toyota Motor Corporation commonly known simply as Toyota and abbreviated as TMC. A multinational automaker. Headquartered in Toyota City, Aichi, Japan. Founded by Kiichiro Toyoda in 1937.
- 3. TMC is part of the Toyota Group, one of the largest conglomerates in the world. A spinoff from his father's company Toyota Industries . In 1934, Toyota Industries, Created its first product, the Type A engine.
- 4. Toyota Motor Corporation group companies are Toyota, Lexus, Daihatsu and Hino Motors, Along with several "non-automotive" companies.
- 5. 1867, Birth of Sakichi Toyoda. 1924, Invents Toyoda Model G Automatic Loom.
- 6. In 1929, Automatic-loom patent is sold to a British company. In 1930, Begins research on small gasoline-powered engine.
- 7. In 1933, Automobile Department established at Toyoda Automatic Loom Works, Ltd.
- 8. In 1936, The AA Sedan Completed. In 1937, Toyota Motor Co., Ltd. established.
- 9. In 1938, Honsha Plant begins production. In 1950, Company faces a financial crisis; Toyota Motor Sales Co., Ltd. is established.
- 10. In 1951, Suggestion System begins. In 1955, The Toyopet Crown, Toyopet Master and Crown Deluxe are launched.
- 11. In 1957, first of the Crown prototypes exported to the United States. Established Toyota Motor Sales U.S.A., Inc..
- 12. In 1959, MotomachiPlant begins production.
- 13. In 1965, Wins Deming Application Prize. In 1966, Corolla launched & Business partnership with Hino Motors Ltd.
- 14. In 1967, Business partnership with Daihatsu Motor Co., Ltd.
- 15. 1974, Established Toyota Foundation established. 1982, Toyota Motor Co., Ltd. and Toyota Motor Sales Co., Ltd. are merged into Toyota Motor Corporation.
- 16. 1984, Joint venture with General Motors begins production in USA. 1988, Toyota Motor Manufacturing, USA, Inc. (present TMMK) begins production.
- 17. 1992,Begins production in UK.
- 18. In 2000, Sichuan Toyota Motor Co., Ltd. begins China In 2001, Begins production in France. .
- 19. In 2002, Toyota enters Formula One World Championship. Tianjin Toyota Motor Co., Ltd. begins production in China.
- 20. In 2008, Worldwide Prius sales top 1 million mark. In 2010,Worldwide Prius sales top 2 million Toyota and Tesla Motors agree on joint EV Development.
- 21. In 2010, employed 317,734 people worldwide. Was the world's largest automobile manufacturer by production in 2010.
- 22. Logo history In 1936, Toyoda Automatic Loom Works Ltd. launched first passenger car. Needed a new trademark to commemorate the launch.
- 23. Competition was held to establish a logo. Received 27,000 entries. To Promote the company’s vehicles. Express ‘the feeling of speed’.
- 24. Thus, changed name from ‘Toyoda’ to ‘Toyota’. ‘Toyota’ gave the logo a sleek look. Japanese word ‘Toyota’ (eight) means to bring luck and prosperity.
- 25. Original Toyota logo is still used as the company’s emblem. Logo given all new joinee. The current Toyota logo consists of the name “TOYOTA” in roman type.
- 26. With three ovals in red and white color scheme. The two perpendicular center ovals represent a relationship of mutual trust between the customer and Toyota.
- 27. These ovals combine to symbolize the letter "T" for Toyota. The space in the background implies a global expansion of Toyota's technology. And unlimited potential for the future.
- 28. The logo started appearing on all printed material, advertisements, dealer signage, and the vehicles themselves in 1990.
- 29. THANKS For your Attention Presented by: Anil Rawat