500’s Demo Day: Post-Seed >> Pijon
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Pijonbox is a startup that launched in 2013 that allows brands to advertise through physical care packages and media that are shipped to targeted consumers. They have shipped packages for over 150,000 ad units for 80+ brands. Their platform provides an efficient way for brands to access new distribution channels and target different consumer demographics for advertising physical products. They have seen significant growth, with 10x quarter-over-quarter growth in gross merchandise value in their first 4 months of operations.
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500’s Demo Day: Post-Seed >> Pijon
- 1. .co 1 founders@pijonbox.com | angel.co/pijon
- 2. .co 2 Started shipping care packages two years ago, and we realized the value of physical media
- 3. .co 3 Launched in q3 2013 Published 150,000+ ad units 80+ Brand s founders@pijonbox.com | angel.co/pijon
- 4. .co 4 founders@pijonbox.com | angel.co/pijon
- 5. .co ??? ? ? ? ? ? ? ? ? ? ? ? ? Inefficient, Manual Process Unknown Channel Capabilities Limited Distribution Volume
- 6. .co 6 7months 7days Transaction Velocity Increasing founders@pijonbox.com | angel.co/pijon
- 7. .co 7 founders@pijonbox.com | angel.co/pijon The Ad Network for Physical Media
- 8. .co Brand Advertisers Distribution Channels Events Retailers Hotels, Airlines & Other Services founders@pijonbox.com | angel.co/pijon
- 9. .co 9 COLLEGE 18-23 COLLEGE 18-23 YOUNG ADULT 24-30 COLLEGE 18-23 YOUNG ADULT 24-30 ADULT 31-45 MATURE 46+ TARGETING 1mm MONTHLY DISTRIBUTION founders@pijonbox.com | angel.co/pijon
- 10. .co 10 Q4 2015 LIQUIDATE D 30% $250,000 Q1 2016 Q-o-Q Growth ~10X GMV founders@pijonbox.com | angel.co/pijon In 4 months…
- 11. .co 11 founders@pijonbox.com | angel.co/pijon http://www.emarketer.com/Article/Total-US-Ad- Spending-See-Largest-Increase-Since-2004/1010982 $26.9b TAM 20% MARGIN
- 12. .co 12 58% of consumers express buying Interest after trying. Well-targeted sampling programs can easily see 30% conversion http://gottabemarketing.co.uk/try-before-you-buy-product-deminstration/ http://www.ers.usda.gov/topics/food-markets-prices/processing-marketing/new-products.aspx founders@pijonbox.com | angel.co/pijon
- 13. .co 13 founders@pijonbox.com | angel.co/pijon The Ad Network for Physical Media
Notas do Editor
- while 39% say they consider it after only their first try. In store sampling can lift sales 177% for the rest of a brand’s product lines. Industry average sampling conversion in the 6-8% range.
- while 39% say they consider it after only their first try. In store sampling can lift sales 177% for the rest of a brand’s product lines. Industry average sampling conversion in the 6-8% range.