6. Women and Smoking
Women are targeted and are encouraged to hold their cigarettes high as “torches of
freedom”
This is considered to be “the soft sell”
8. 1964 U.S. Surgeon General publishes a report on the health
consequences of smoking.
9. Deception and manipulation by the tobacco industry
The 5 ‘S’s’
- sex
- slimness
- sophistication
- success
- status
10. 1993
EPA and SHS publish a report that states second hand smoke
kills!
11. B.C. passes legislation
• 1986 businesses must have smoke free work environments
• 1987 Canada bans tobacco ads
• 1994 Law passed – you must be 19 years old to buy tobacco
12. 1995 Supreme Court Ruling
- tobacco companies can sell and advertise
- warnings must be posted on all packages
13. It is estimated that by the year 2030
Tobacco related illnesses
Will be the #1 cause of death