5. Forrester top 5 ecommerce trends - 2011
• Trend #1: Multichannel e-commerce takes hold.
• Trend #2: Tablet commerce explodes.
• Trend #3: Online marketplaces grow beyond Amazon.
• Trend #4: Conversion marketing will become mainstream.
• Trend #5: Social commerce hype outweighs the benefits.
6. Affiliates Advantages
• Fast traffic monetization
• Various campaigns available
• Support for results optimization
Advertisers Advantages
• payment only for results
• access to many websites and blogs
• support for increasing the efficiency