1. VULNERABILITY
ANALYSIS
YASH MAHENDRA

2. IDENTIFY
UNDERPINNINGS
Elements on which business
depends for continued existence!
OUTSIDE COMPETITOR
ACTION

3. BREAK THE SILOS!
CHOOSE A LEADER

4. SEVERITY INDEX
A 4 x 4 MATRIX!
Catastrophic
Severe
Moderate
Light
None
0% 25% 50% 75% 100%
PROBABILITY OF OCCURRENCE

5. COLLATION
HIGH SEVERITY HIGH SEVERITY
LOW PROBABILITY HIGH PROBABILITY
II I
LOW SEVERITY LOW SEVERITY
LOW PROBABILITY HIGH PROBABILITY
IV III

6. NEEDS AND
WANTS SERVED
BY BUSINESS

7. RESOURCES
& ASSETS

8. STABILITY OF
COSTS RELATIVE
TO COMPETITION

9. CUSTOMER BASE

10. TECHNOLOGIES

11. SPECIAL ABILITIES

12. CORPORATE
IDENTITY SYMBOLS

13. MANMADE BARRIERS
TO COMPETITION

14. SOCIAL VALUES

15. SANCTIONS, SUPPORTS
& INCENTIVES

16. INTEGRITY OF
PRODUCT
& ORGANIZATION

17. AVAILABILITY OF
COMPLEMENTARY
PRODUCTS & SERVICES

18. APPLIED TO FIREWORKS INDUSTRY
AT SIVAKASI, SATTUR, KOVILPATTI

19. •Government de- •Societal Approval due
reserving the industry to frequent accidents/
NGO Activation
•Educated next
generation might not •Labor movement to
SEVERITY
join labor force Textile
•Bans due to noise and •Threat of losing share
air pollution of wallet to Chinese
Lighting
•Audits to ban child
labor prevalence •Changing family
structure of consumers
PROBABILITY

20. COUNTER RISK

21. CONGRATULATIONS!
YOU HAVE A RISK FREE
ORGANIZATION