Building your mortgage business in a declining market. Give yourself the edge with Kaleidico's "icoSales Process." Learn how to jump start your Internet mortgage sales center. www.kaleidico.com. Typically given as sales seminar.

1. $10 Million Sales Plan Bill Rice www.bettercloser.com

2. The Fallacy of Planning Your Business with Macro Market Data “ Mortgage Originations Expected to Fall 11% in 2007”

3. $2.21 Tr illion

4. Take Control

5. The Market is Down The Realtor stole my loan Nobody ever calls me back My leads suck Everyone already re-fi’d I don’t have a neg-am product Our Rates are Too High

6. If the product sucks, you don’t need sales people

7. If the market sucks, you don’t need sales people

8. So, you sure as Hell better hope the problem is You !

9. Work Hard

10. Want to Be Tiger Woods?

11. Hit 400 golf balls a day for the next 10 years

12. How about Larry Bird?

13. "When I was young, I never wanted to leave the court until I got things exactly correct. My dream was to become a pro." - Larry Bird Don’t leave the court until you get it right!

14. Train to Win! Walker still performs 2500 sit-ups and 1500 pushups every morning. The same routine every morning since high school.

15. Make Contact

16. There is a law of numbers

17. Be First and Be Often. Why?

18. Commonsense

19. People are busy. If they only have time for one 15 minute conversation don’t you want it to be yours?

20. Don’t let a bad broker poison the water !

21. Set the trap door on the competitor Put the bee in their bonnet

22. How?

23. Focus, Discipline

24. Warning: Shameless Self-Promotion Ahead, but if it doesn’t work I will give you back your $2.00/day!

26. Build a Network

27. Know You And Need Mortgages Know people that don’t know you and need mortgages

28. Be Curious

29. Ask Questions

30. Seek to Give Value First

31. Feed Your Network and It Will Grow

33. Be THE Expert

34. Talk to John. He’s the Mortgage Guy At Church At the Golf League At Your Spouse’s Work At the Rotary Club At Your Favorite Restaurant At Softball At Johnny’s Scout Meeting At the Neighborhood Association At the PTO

35. Read

37. Write

39. Blog

40. Talk

42. Be Relentless

43. The New Business Card

50. Do You Own YourName.com ?

51. Adapt

52. “ It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.” --Charles Darwin

53. 75% of home buyers start on the Internet --National Association of Realtors

54. Get on the Internet

55. 60% of Internet Customer Inquiries Got NO RESPONSE within 60 days --Performark, Inc.

56. Call Them!

57. General Eric Shinseki, US Army Chief of Staff “ If you don’t like change, you’re going to like irrelevance even less.”

58. Take Risks

59. “ Do one thing every day that scares you.” --Eleanor Roosevelt

61. Serve Customers

63. Call Me! Bill Rice 734.782.0808 (o) 734.775.4487 (m) [email_address]