1. Audience Research
By Jaisal Patel 13/11

2.  Secondary research is Desk Research that
can be gathered externally, in this case I
used BBC, Long Distance Box office, and
other Internet Based Websites
Secondary Research

3.  The dark Knight- $533 million dollars -
 Spiderman - $403 million dollars
 Ironman - $318 million dollars
 The Incredible - $261 million dollars
 Batman - $251 million dollars
 Clearly I can identify that each of these films have made a
significantly wide amount of profit, I suggest this was down
to the extensive range of special effects and could be down
to the use of different media platforms it was produced on.
All films were put out on DVD and VCR soon after there
release dates. Furthermore the films were then send to
PlayStation and X-box which allowed an increase in
revenues.
Why The Top 5 Films are so
successful?

4.  My understanding of why superhero films
are so successful is due to the vast
amount of people in ordinary life visualise
the life of those out of the extraordinary.
 Another Key reason why the films are so
successful is due to the main actors, such
as Christian Bale and Nicolas Cage who
are well known which boost customer
awareness.
Why are Superhero Films so
Successful?

5.  Spiderman a cult hero superhero figure
was first introduced into the marvel comic
to gather the younger audiences this then
progressed and when the film appeared to
the screens in the 20th century many of
the older generation seem to be attached
to the moving’s and findings of this
superhero character.
What audiences do they attract?

6.  Primary Research is a Marketing
Technique used to gather Field Research,
This can be done through questionnaires,
surveys or through Focus Group.
Primary Research

7.  Stimulating
 Interesting/Supernatural/Weird
 Eye-catching
 Variation of Special Effects
 Persuasive Advertising
(These Key words where gathered from a
focus group of young males/females when
asked the question – What do you like
about Superheroes)
What we Like about Superhero
films from Conventions, Narratives
and Characters?

8.  Fake
 Unrealistic
 Out of the Ordinary
 Love story like Films
 Stereotypical protagonist
 (These Key words where gathered from a
focus group of young males/females when
asked the question – What do you dislike
about Superheroes)
What we dislike about Superhero
films from Conventions, Narratives
and Characters?

9.  “Yohann Lovell”- In my
Viewings of both of the
films the one that
captures that key
moment is Spiderman.
This is because the
narrative is portraying
torment over energy,
The character Spider-
Man is a good-quality,
highly-entertaining
action figure who
responds emotionally
through love.
Spiderman/Superman

10.  “Steph Pawar”- From the film I watched
on Saturday, Superman seemed to
returns with the right mix of seriousness
and humour to endeavour the audience to
an action packed, love/hate relationship
with miraculous uses od special
performance.
Superman/Spiderman

11. Go on Google and type in blogger.com
“Spiderman 2002” Trailer