Mrktg Price[1]

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Vishal Wadekar

Negócios Tecnologia

Price ,[object Object],Quantity of money by the seller Quantity of goods & services received by the buyer

Price Decisions PRICE GOVT. POLICY COMPETITOR REACTIONS COST ,[object Object],[object Object],[object Object],CORPORATE OBJECTIVE DEMAND

Pricing Methods ,[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Pricing Methods (contd…)

[object Object],[object Object],[object Object],[object Object],[object Object],Pricing Methods (contd…)

Price Wars LOW HIGH HIGH LOW Price Sensitivity Concern for Quality Value Added Marketing Maintain & Grow Consumer Education Quit

Value is opaque and Price is transparent !

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Mrktg Price[1]

7. Price Wars LOW HIGH HIGH LOW Price Sensitivity Concern for Quality Value Added Marketing Maintain & Grow Consumer Education Quit

8. Value is opaque and Price is transparent !

Mrktg Price[1]

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Mrktg Price[1]