Tieto — the largest Nordic IT-services company — went looking for ways to connect its global workforce, systems and partners, while eliminating communication silos. Tieto sought to increase knowledge-sharing among its 16,000 employees and increase productivity by five percent. Learn why Tieto decided to deploy tibbr as an enterprise social layer, what challenges they faced during the roll-out, and the excellent results they achieved.

1. Turbo-charging Your
Organization’s Productivity with
Enterprise Social Networking
Welcome to today’s webinar!
There will be silence until we begin today’s presentation.
Today’s twitter hashtag is #tibbr

2. Speakers
Ilkka Malkova
Community Manager, CIO Office
Tieto
© 2013 Tieto Corporation
Leandro Perez
@leandro_perez
Head of Product Marketing, tibbr
TIBCO Software Inc.

3. Company Overview
TIBCO Software
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Founded in 1997
$1.1B revenue in 2012
70 offices, 25 countries
4000 customers
200 partners
3500 employees
tibbr
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Millions of enterprise users
100+ countries
Experienced implementation team
Customer success program
24x7x365 global support

4. About Tieto
Why Social?
Why tibbr?
Use Cases
Roll-out
Q&A
© 2013 Tieto Corporation
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2013-06-10

5. This is me.
Ilkka Malva
Born in Istanbul
Living in Helsinki
@Tieto since 1997
Community Manager
CIO Office since 2012
Married
Runner
Dancer
Traveller

6. Video:
This is Tieto and
what our 16.000
people work on
daily.
© 2013 Tieto Corporation
http://www.youtube.com/watch?v=d9AmyW-f55k

7. Tieto is the largest Nordic IT services company
providing full life-cycle services for both private
and public sectors. The company has global
presence through its product engineering
business and delivery centers.
Tieto is committed to develop enterprises
and society through IT.
© 2013 Tieto Corporation
Market position
➔ #1 in IT services in Finland
➔ #3 in IT services in Sweden
➔ #1 in telecom R&D in Europe

8. © 2013 Tieto Corporation
Why Social?

9. Goals of New Social Intra
Support Tieto’s
strategy execution –
more focused and
simplified way of
working
Improve
efficiency by
reuse of
knowledge
New Social Intra
Encourage
networking and
leveraging of
knowledge
© 2010 Tieto Corporation
Promote
knowledge
sharing culture
Goals
Cut down
e-mail flow
Support onboarding
• New employees
• New team
members
Aiming for 5% increase in productivity with 16.000 information workers.

10. Intra Vision before tibbr decision
• Desktop – All the needed things in one place.
• Personal – Providing relevant content and services related to my
identity, role, location, organisation, interests, projects etc.
Personalisation is easy, profiling is automated.
• Appealing – Excellent user experience; smooth, visually attractive and
easy to use, high-quality and up-to-date content.
• Addictive – The place to exist, socialise and meet colleagues. The
place to share and to keep up with all that’s happening. Something you
cannot do without.
• Available – Any device, anywhere, anytime.
© 2013 Tieto Corporation

11. Why tibbr?
• Social Layer to connect it all.
• Strong integration background.
• OnPremise installation.
• Mobility.
• Customization possibilities.
• Subjects.
© 2013 Tieto Corporation
• Continuous release cycle.
• Buy, not Build.

12. Meeting Communication tools
(Lync, Phone, OCS, Hangouts, WebEx)
Google
SharePoint
Email
Calendar
Document
collaboration
tibbr
(Collaboration, Social business, Search)
Common tools to touch end-users when
needing to be informed by business
systems, other colleagues, sharing
information, discovering information,
collaborating with partners and
customers.
Exchange
Email
Calendar
BYOD
Drive
CRM
Oracle
SalesForce
Office tools
Storage
© 2013 Tieto Corporation
Google
User Directory
ERP
Information services
(AD)
(Approvals, Orders etc)
(RSS, XML, Others)

13. Layout customizations
© 2013 Tieto Corporation

14. tibbr Connect
Easily add features to any
other system, like CMS
© 2013 Tieto Corporation

15. © 2013 Tieto Corporation
Use Cases

16. Case example 1:
Onboarding
You join Tieto
• When you enter Tieto, you belong to all the Subjects your
position, location, organization and role entitles you to:
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Finland / Helsinki / Kilo
Group and Support Functions / CFO / ICT / Business
Applications and Tools
Line Manager
Project Owner of project 734893
Competence based subjects
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Instantly you can spend your first day in Tieto reading all
the discussion around these subject -> knowledge
transfer/sharing
Get to know your colleagues, also the ones not sitting next
to you.
Discover other subjects that are related to your work
Introduce yourself to others
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Be up to speed quicker and more efficiently
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© 2013 Tieto Corporation

17. Case example 2:
Extend discussions via Subjects
Question
from sales
case
Opportunity
5 persons
There is a question and
discussion in opportunity
sales team.
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© 2013 Tieto Corporation
Offering
50 persons
Sales team
extends
discussion to
specific offering,
adding suddenly
50 specialists
globally to the
discussion.
Competence
300 persons
Discussion goes
technical, so it’s
extended to
specific
technology
subject, adding
300 global
specialists to
answer the
detailed question
in context to
earlier
discussions.
Reusable via search
3 months
After 3 months, the same issue is raised
in another opportunity in other country.
Earlier discussion if found via search
and sales team gets instant answers
and insight on who to contact for more
details how the earlier case was won.
Information is not
locked into emails

18. Case example 3:
Support via communities
Crowdsourced way:
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Ask question in specific subject like “Mobile
Tieto”
Service Desk or any of our 16.000
specialists answers you 24/7 most likely
Problem solved in public discussion
Next user with same problem finds the
discussion via Intra Search -> instant solving
time
Support via
community
Reusable
answers
Proactive support
via filters -> SD can
follow keywords like
“iphone”
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© 2013 Tieto Corporation

19. Case example 4:
Mobility
Picture taken at a Workshop.
Normally it’s easier to share
this mobile phone photo to
Facebook than to your
colleagues at work.
tibbr’s Mobile UI let’s you do
it easily.
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© 2013 Tieto Corporation

20. © 2013 Tieto Corporation
Roll-Out
Experiences

21. Keep It Simple
• Publish features one by one.
• When creating the subject hierarchy, make sure people
understand what they are. Use their language.
• Start with few and expand later
• For example we started with ”Architects” and then later added subsubjects like ”Information Architects” etc.
© 2013 Tieto Corporation

22. Put it out there.
• Find and get the early adopters in without wasting time.
• We used Invite only and Public Beta stages, like nowadays
is used in consumer world.
• Be active on showing via example how people can make
tasks easier by using the social software.
• Users will soon start copying your examples.
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Examples:
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We opened our Intra development discussion for everybody.
• We used Polls for decision making, asking A/B type of question.
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Get the leaders talking, not managers. (influencers)
Use RSS feeds to create automatic content
© 2013 Tieto Corporation

23. Target specific smaller groups
• Our business is driven by projects and projects are driven by
Project Managers
• We have physical Offices
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Automatically subscribed people to office subjects based on their organizational data.
© 2013 Tieto Corporation

24. Have a friendly helper
© 2013 Tieto Corporation

25. © 2013 Tieto Corporation
Q&A
Ilkka Malva
community Manager
Tieto CIO Office
Ilkka.malva@tieto.com

26. Take tibbr for a test drive. Visit try.tibbr.com

27. Customer Stories, Whitepapers and more
@ www.tibbr.com
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