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www.interesting.org




Information about The Idea Book: An effective best selling book that will help you develop your creativity.
www.interesting.org




  A book on business creativity
should not be like all other books …
www.interesting.org




   how it is different
    150 pages about ideas.
150 pages for your own ideas.
       One idea book.
www.interesting.org




                             the result
      It inspires creative people to be more creative
It teaches uncreative people how to develop their creativity
          Proof of concept: The Idea Book will be included in an upcoming American book
                       about ”The best 100 management books of all time”.
www.interesting.org




how it is sold
   As a training tool
       As a gift
      As a book
    As a note book
    As inspiration
As educational material
   Even in hotels …
www.interesting.org




                         some references
Hundreds of companies have bought The Idea Book, including:

                           Iceland Air bought one copy for every employee.
                     SEB, biggest bank in Lithuania, bought 3 000 copies for every employee.
                               HP bought 400 copies as corporate gifts to clients
  Hyper Island (top multimedia school in Sweden) bought The Idea Book as training material for all students.
             Deutsche Bank in Germany bought 600 copies for internal creativity training.
www.interesting.org




                 a best seller
    Sold more than 150,000 copies in Sweden
       (3,000 copies considered a best selling management book in Sweden)

Number five most highly sold management book on
Amazon Japan in both (!) early 2005 and mid 2008
                         (Re-printed six times in Japan)

Sold to 1% of the population in Iceland within one
          month of publication in 2008
www.interesting.org




                the idea book
An international concept (Launched in nine languages and
             sold to more than 40 countries)
www.interesting.org




              about the author
              fredrik härén
              Speaker of the Year 2007 in Sweden,
              now living in Singapore.
               Done more than 1,000 speeches, Key Notes
               and training sessions.
Spoken in more than 25 countries.
 Worked in virtually all industries with hundreds of
different companies from IBM to China Mobile. From Volvo
to the Swedish National Bank.
www.interesting.org
www.interesting.org




      the idea book works
 People read it: With short inspirational chapters
          people find the time to read it.
People use it: By making it into a note book people
      carry it around and have it with them.
  People learn from it: Because they do not only
      read the book – they interact with it.
   People love it: Because it is a beautiful book
     that helps them become more creative.
www.interesting.org




                           why it is needed




            98%                            45%                             2%
                                                               (Do you think companies are doing
(Is creativity important in your job?)   (Are you creative?)
                                                               enough to make its employees more
                                                                           creative?)
www.interesting.org




 The Idea Book: The answer to the
question ”What can we do to develop
  the creativity of our employees?”.
www.interesting.org




     interesting.org – inspiring ideas!
            For more information about The Idea Book,
seminars on business creativity or other ways to develop the creativity
              of your organization please contact us.

 fredrik.haren@interesting.org Singapore +65 811 704 22   Sweden + 46 705 86 18 18
www.interesting.org




     the idea book
  an interesting book
(More than 100 interviews in international press)

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The Idea Book Presentation

  • 1. www.interesting.org Information about The Idea Book: An effective best selling book that will help you develop your creativity.
  • 2. www.interesting.org A book on business creativity should not be like all other books …
  • 3. www.interesting.org how it is different 150 pages about ideas. 150 pages for your own ideas. One idea book.
  • 4. www.interesting.org the result It inspires creative people to be more creative It teaches uncreative people how to develop their creativity Proof of concept: The Idea Book will be included in an upcoming American book about ”The best 100 management books of all time”.
  • 5. www.interesting.org how it is sold As a training tool As a gift As a book As a note book As inspiration As educational material Even in hotels …
  • 6. www.interesting.org some references Hundreds of companies have bought The Idea Book, including: Iceland Air bought one copy for every employee. SEB, biggest bank in Lithuania, bought 3 000 copies for every employee. HP bought 400 copies as corporate gifts to clients Hyper Island (top multimedia school in Sweden) bought The Idea Book as training material for all students. Deutsche Bank in Germany bought 600 copies for internal creativity training.
  • 7. www.interesting.org a best seller Sold more than 150,000 copies in Sweden (3,000 copies considered a best selling management book in Sweden) Number five most highly sold management book on Amazon Japan in both (!) early 2005 and mid 2008 (Re-printed six times in Japan) Sold to 1% of the population in Iceland within one month of publication in 2008
  • 8. www.interesting.org the idea book An international concept (Launched in nine languages and sold to more than 40 countries)
  • 9. www.interesting.org about the author fredrik härén Speaker of the Year 2007 in Sweden, now living in Singapore. Done more than 1,000 speeches, Key Notes and training sessions. Spoken in more than 25 countries. Worked in virtually all industries with hundreds of different companies from IBM to China Mobile. From Volvo to the Swedish National Bank.
  • 11. www.interesting.org the idea book works People read it: With short inspirational chapters people find the time to read it. People use it: By making it into a note book people carry it around and have it with them. People learn from it: Because they do not only read the book – they interact with it. People love it: Because it is a beautiful book that helps them become more creative.
  • 12. www.interesting.org why it is needed 98% 45% 2% (Do you think companies are doing (Is creativity important in your job?) (Are you creative?) enough to make its employees more creative?)
  • 13. www.interesting.org The Idea Book: The answer to the question ”What can we do to develop the creativity of our employees?”.
  • 14. www.interesting.org interesting.org – inspiring ideas! For more information about The Idea Book, seminars on business creativity or other ways to develop the creativity of your organization please contact us. fredrik.haren@interesting.org Singapore +65 811 704 22 Sweden + 46 705 86 18 18
  • 15. www.interesting.org the idea book an interesting book (More than 100 interviews in international press)