3. The Social Customer Touches Every
Corner of the Globe
At least 20% of the world’s population uses social media. That’s more than half of
the 2.4 billion internet users across the world.
When someone goes online there’s a 27% chance it’s to log onto social media!
4. What Does the Social Customer Do?
They listen to friends.
They research heavily online.
And they talk about their
shopping experiences.
To ignore the space your social customers live in is to ignore a huge
customer base. This, as you can imagine, is bad – very bad.
7. So How Does Jumping Online Help You?
How much more effective do you think social media is compared to trade shows?
15%?
What about telemarketing, or direct mail?
50%?
Both are wrong. Social media produces double – that’s 100% - more
marketing leads than anything else.
8. Social Media Is the Best Way to Get
Customers. The Numbers Don’t Lie.
Social media lead conversion rates are 13% higher than the average lead
conversion rate.
Companies that generate more than 1,000 Facebook Likes also receive nearly
1,400 website visits a day.
52% of all businesses have found customers via Facebook in 2013.
85% of fans on Facebook recommend brands to others, compared to 60% of
average users.
9. This all sounds great, right? It should!
Social media engagement is word-of-mouth advertising taken to the next level. If
you connect with just one person, they can – and will – refer friends and family
to you. That’s just how it works, and more often than not people are relying on
the personal experiences of others online to decide where to spend their money.
10. But Social Media Is Hard. It Takes Time.
Between original content creation, blog posts, weekly updates, and client
management, the average business owner can find themselves overwhelmed –
fast. We understand that you have a business to run and don’t have the time for
social media. And that’s where we come in.