1. Don’t Rip it, Lync it !!
Microsoft Madrid– April 29th 2010
Gian Luigi Francese
Regional Sales Engineer
gianluigi.francese@audiocodes.com
© 2010 AudioCodes Ltd.
All rights reserved.
AudioCodes Confidential Proprietary

2. Agenda
AudioCodes & Constelion at a glance
Lync migration & Active Directory integration
Sip Phone Support
AudioCodes MobilityPlus for MSFT UC
SIP Trunking
Survivable Branch Appliance SBA
“One-Stop-Shop” Vendor for Microsoft Unified Communications

3. AudioCodes at a Glance
2011 has marked 18 years of Operations
Leader in VoIP & Deployed in over
Global partner to
Multi-Service 100 Countries in world leading
Business Broadband, Mobile telecom players
such as Alcatel-
Gateways & Enterprise Lucent, Avaya,
Ericsson,
Microsoft, Nortel
Global, successful Strong brand for Global distribution
and balanced Quality & network
operation Performance

4. Product Portfolio
CPE & Access Gateways Value Added Applications
IP Phones Session Border Controllers (SBC) & Security Gateways
High Availability Media Gateways VoIP Processors (Chips)
Media Servers (MRFP) Recording, Media Gateway & Media Processing Blades

5. ¿Quiénes somos?
Grupo MATRIX ELECTRONICA
Madrid
Barcelona
Bilbao
Lisboa
110 personas
Desde 1991
27 M€ de facturación anual
Evolución de los componentes
electrónicos a los sistemas
LusoMatrix - 1998
Constelion - 2003
Taxitronic – 2009 (adquisición)

6. ¿Quiénes somos?
Comunicaciones M2M y
Networking Industrial
Procesadores Embedded y PCs
Industriales
Fuentes y sistemas de
alimentación
Iluminación LED
Sistemas de comunicaciones
unificadas
Sistemas de tarificación y
gestión de Taxis
Adhesivos técnicos

7. ¿Quiénes somos?
Comunicaciones M2M y
Networking Industrial
Procesadores Embedded y PCs
Industriales
Fuentes y sistemas de
alimentación
Iluminación LED
Sistemas de comunicaciones
unificadas
Sistemas de tarificación y
gestión de Taxis
Adhesivos técnicos

8. ¿Quiénes somos?
DISTRIBUIMOS SOLUCIONES
TECNOLÓGICAMENTE
COMPLEJAS
Asumimos el rol de presencia local
de los fabricantes que
comercializamos
APORTAMOS CONOCIMIENTO
Ingenieros de ventas
Ingenieros de producto
Ingenieros de soporte
NOS ENFOCAMOS A DOS PERFILES
DE CLIENTES
DESARROLLADORES DE HARDWARE
INTEGRADORES DE SISTEMAS

9. AudioCodes y Microsoft Lync
RED SIP
TELEFÓNICA TRUNKING
SBA ANALOG
SPS

10. AudioCodes y Microsoft Lync
PROTECCIÓN DE LA INVERSIÓN
RED SIP
TELEFÓNICA TRUNKING
PRINCIPAL EN LAS
IMPLANTACIONES (TERMINALES)
MICROSOFT LYNC COMO ÚNICO
SISTEMA DE COMUNICACIONES
SBA ANALOG
UNIFICADAS

11. ¿Qué aportamos?
2 equipos Mediant 1000 con SBA y SPS
1 cedido permanentemente a Microsoft Spain
1 disponible para demos / pilotos puntuales
Training técnico de las soluciones de AudioCodes en
entorno Microsoft
En las dependencias de Microsoft Spain
Organización evento de ventas con demostraciones
Los partners podrán invitar a sus clientes
PROMOCIÓN DE EQUIPOS DE DEMO PARA VOICE
PARTNERS DE MICROSOFT
Por la compra de 1 Mediant 1000 MSBG, AudioCodes
regala una segunda unidad idéntica
“One-Stop-Shop” Vendor for Microsoft Unified Communications

12. Typical Network Layout – Office
Communications Server 2007 R2
Office Headquarters
Mediation
Communications
Server
Server 2007
PBX
Mediant 3000
“Basic” Gateway
PSTN
Mediation
Server
PBX PSTN
Mediant 2000
“Basic” Gateway
Mediant 1000
Big Branch “Basic Hybrid” Gateway
Small Office
TDM
G.711, SIP/TCP, RTP
RTA , SIP/TLS, SRTP “One-Stop-Shop” Vendor for Microsoft Unified Communications

13. Typical Network Layout –
Lync Server 2010
Mediation Headquarters
Lync Server Server
PBX
Mediant 3000
“Enhanced” Gateway
PSTN
PBX PSTN
Mediant 2000
Survivable Branch Appliance
Mediant 1000
Big Branch Survivable Branch Appliance
Small Office
TDM
RTA, SRTP, SIP/TLS “One-Stop-Shop” Vendor for Microsoft Unified Communications

14. Microsoft Unified Communication
Building Blocks
Features MediaPack 1xx Mediant 1000 Mediant 2000 Mediant 3000 Mediant 8000
Office Communications Server
Basic Basic
2007 R1/R2 (Gateway Type) Basic Basic Basic
Basic-Hybrid Basic-Hybrid
Lync Server 2010
(Gateway Type) Enhanced Enhanced
Enhanced Enhanced Enhanced
Filed Upgradable - Firmware SBA SBA
upgrade
Microsoft Exchange Server
2007 & 2010 (Gateway Type) IP Gateway IP Gateway IP Gateway IP Gateway IP Gateway
Max PSTN Channels 2/4/8/24 120 480 2,016 16,000
1 - 4 E1/T1 Up to 8xOC-3 (STM-1) ports,
FXS/FXO Up to 63/84 E1/T1
PSTN Interfaces Up to 24 FXS or 8
1-20 BRI 1 -16 E1/T1 trunks
trunks
Up to 24xT3 (DS-3) ports
4-24 FXS/FXO Up to 252 E1/T1/J1 trunks
FXO ports
Fixed configuration Fixed configuration digital Fixed configuration
Modularity analog gateway
Full Modularity
gateway digital gateway
Full Modularity
Hardware-based Transcoding 24 120 200 880 7,040
(i.e. RTP<->sRTP ) Sessions Sessions Sessions Sessions Sessions
Full E-SBC IP to IP Full E-SBC
B2BUA Transcoding
SBC / IP to IP N/A Up to 150 concurrent Up to 240 concurrent Up to 1000
Application
calls calls concurrent calls
“One-Stop-Shop” Vendor for Microsoft Unified Communications

15. AudioCodes MSBG Offering
Fully integrated Multi-Service business gateway
Media Gateway, Session Border Control, Router & Firewall modules
General purpose CPU for hosting 3rd party applications (IP-PBX, UC, etc.)
High Quality voice, including HD VoIP
Service Providers demarcation point and enterprise branch office access
Mediant 1000 MSBG inherited the field proven design of the Mediant 1000
Reuse of Hardware and Media Gateway software stack
Access
SBC SAS
value
added
services
Router Firewall

16. Mediant 1000 MSBG OSNs
OSN1 OSN2 OSN3
Form Factor AudioCodes Proprietary AudioCodes Proprietary Standard, off-the-shelf
AMC
CPU Celeron 600 MHz Pentium 1.4 GHz Core2 Duo 1.5 GHz
Memory 512M or 1G options 1G or 2G options ECC, 2G or 4G options
Storage Dual IDE, Single SATA, Single IDE/SATA 160G Single/Dual SATA 160G
160G
Chipset 32Bit 32Bit 64Bit
L2 Cache 0.5M 2M 2M
Interfaces Ethernet & USB via Ethernet, USB, Optional Ethernet, USB, RS-232
Connection Module VGA, No need for Connection
Module
“One-Stop-Shop” Vendor for Microsoft Unified Communications

17. Mediant 800 MSBG Introduction
• The Mediant 800 MSBG is the newest member
of the MSBG family
• Targets SMBs of 5 to 50 users
• Innovative design that includes:
• Low-density Analog & Digital GW
• Router, Firewall and VPN
• Session Border Controller
• Integral PoE LAN switch
• OSN Server

18. Mediant 800 MSBG Highlights
• Cost-effective and feature-rich, 1U (“pizza-box”) chassis
• Desktop or rack mountable
• Fixed factory-configuration, including the following hardware
profile
• Analog/BRI/PRI Media GW PoE
E- LAN
SBC
• Integral PoE LAN switch with
Media
• 2 or 12 LAN switch ports GW
• 10/100/1000Base-T or xDSL WAN port
• Optional Atom-based OSN

19. Drop & Insert Configuration
Office
Communications Mediation
Server / Lync Server Server
PSTN
OC /Lync
Option 1 – Connect between the PBX and the Microsoft Network
Upgrade old TDM PBX with expensive trunks
Reconfigure PBX routing
Drop & Insert – Connect between the PBX, the Microsoft
Network & the PSTN
No change in PBX hardware or software configuration
PSTN Fallback support
Full investment protection
“One-Stop-Shop” Vendor for Microsoft Unified Communications

20. PSTN Fallback
The device containing digital modules (BRI,PRI) can
provide a “lifeline” telephone link.
In the event of a power failure, a relay connects
trunk 1 to 2, and/or 3 to 4 in the same module.
The link is provided by the closing of a metallic
switch inside the module so that the trunk from the
PBX is switched from the module to the PSTN.
“One-Stop-Shop” Vendor for Microsoft Unified Communications

21. Active Directory Support
Office
Communications Ben John
Server / Lync Server
PSTN
Active
LDAP
Directory
OC / Lync
John
John
Enables phased and easy migration from TDM to UC
Call routing based on Active Directory information (to TDM PBX, OCS
/Lync Server, or alternative mobile phone numbers)
Enabling redundancy in case of any subsystem failure (routing the call to
alternative numbers) “One-Stop-Shop” Vendor for Microsoft Unified Communications

22. Active Directory Capabilities
The MGW supports Lightweight Directory Access Protocol (LDAP),
allowing the device to make call routing decisions based on
information stored on LDAP server (or Microsoft‟s Active
Directory-based enterprise directory server).
Enables the usage of one common, popular database to manage
and maintain information regarding user‟s availability, presence,
and location.
Based on queries sent to the AD, this feature allows you to route
incoming calls to one of the following IP domains:
PBX/IP-PBX (for users yet to migrate to the Lync)
Lync clients
Mobile
“One-Stop-Shop” Vendor for Microsoft Unified Communications

23. Redundancy
“Crossover Gateway Resilience”
Target is to design a network with no single point of failure
Utilized AudioCodes‟ unique combination of two features:
IP-to-IP SIP Routing
PSTN Fallback
Provides a fault proof network design
Supported on the Mediant 1000 & Mediant 2000
* 2E1 FO Module
Lync
Server
“One-Stop-Shop” Vendor for Microsoft Unified Communications
http://www.audiocodes.com/filehandler.ashx?fileid=524194

24. “One-Stop-Shop” Vendor for Microsoft Unified Communications

25. Enabling SIP-Phones, Analog Phones
and Mobile handset connectivity
AudioCodes 300HD
Analog Phones
Series IP Phones
Third-party SIP
IP & Soft Phones
AudioCodes Mobile
AudioCodes SIP Soft Client
Phone Support
Microsoft Unified Third-party IP Phones
Communications optimizing for Microsoft
Office Communicator/ Lync
“One-Stop-Shop” Vendor for Microsoft Unified Communications

26. OCS / Lync Server IP Phone
Applications
Microsoft OCS / Lync Pool
External Server with SPS
Inbound Routing
Mediant 2000 with SPS Outbound Routing
Voice Mail Routing
Mediant 1000 with SPS
IM, Presence Audio, Video,
Conferencing, IVR
SIP SIP SIP
MP1xx MP2xx
OCS / Lync
AudioCodes 300HD 3rd party IP Phone Analog Phone
IP Phone
User C User B User A User D
“One-Stop-Shop” Vendor for Microsoft Unified Communications

27. SIP Phones integration with
Office Communications Server / Lync
Server
Features Mediant 1000 Mediant 2000 Dedicated server
Analog Phones
3rd Party SIP & Soft Phones
Types of Phone
devices
AudioCodes 300HD series
Mobile Handsets
Number of
registered Phone 500 1000 1000+
devices
Number of
concurrent SRTP- 120* 200* Non limited
RTP transcoding
Enhanced presence User presence updated based on the user phone activity (Analog, IP, Mobile)
Operation &
HTTP Web Server
Management
“One-Stop-Shop” Vendor for Microsoft Unified Communications
* Depending on call types and DSP farm deployed

28. AudioCodes SIP Phone Server (SPS)
Offered as a standalone server or as a standalone appliance
(running on the Mediant 1000 OSN3 or Mediant 2000 OSN)
SIP-to-SIP Gateway / SBC Functionality
Based on a certified Microsoft protocol interface
Enables AudioCodes 3xxHD High Definition IP Phones connectivity
into OCS/Lync Server
Supports Server redundancy*
Supports Stand Alone Survivability (SAS) for small remote
branches
Supports RTA** WB and presence
* Based on SIP Phones with dual / Redundant SIP Proxy support
** Based on AudioCodes SIP Phones with RTA support
“One-Stop-Shop” Vendor for Microsoft Unified Communications

29. SPS Architecture Diagram
SPS Presence
Publishing
SIP B2BUA (UCMA) Presence Lync Pool
Inbound Routing
Outbound Routing
SIP TLS External SIP TLS
SIP Server SIP
B2B OCS SIP Voice Mail Routing
endpoint OCS SIP
endpoint
Lync SIP
endpoint
endpoint
SIP TLS
SIP TLS
Direct SRTP (G.711 / MS-RTA)
“One-Stop-Shop” Vendor for Microsoft Unified Communications

30. SPS Highlights
SIP B2BUA Architecture (Handles SIP only)
Highly Scalable (Capable of supporting thousands of
endpoints and concurrent calls)
Based on UCMA 2.0
Provides Automatic Provisioning for IP-Phones
Provides Presence indication for connected IP-Phones and
legacy devices
Supports Stand-Alone-Survivability for WAN failover
Runs on Microsoft Windows Server 2008
“One-Stop-Shop” Vendor for Microsoft Unified Communications

31. SPS Highlights - cont’d
Automatic phone registration
SPS is notified of phone registration
SPS searches Active Directory for phone and registers
matching user at Lync
Lync compliant enhanced presence publishing
Status set to „busy in a call‟ during call
Phone user status changes from Available to Inactive to Away
when idle
Supports persistent status change to DND, busy, away, etc.
via phone soft key or dial codes
Automatic recovery of registered phones
Re-registration at Lync upon application restart
Re-registration at Lync upon Lync restart
“One-Stop-Shop” Vendor for Microsoft Unified Communications

32. SPS Highlights - cont’d
Robust Security Model
All communications from IP-Phone to SPS is encrypted
(SIP over TLS, SRTP, HTTPS)
Windows Passwords are not stored in the IP-Phone
IP-Phone password is provisioned and controlled by the Sys Admin
and is hidden from the end user (under no condition user is
required to manually enter / change IP-Phone password)
Access Control List for blocking unauthorized use of Lync
resources
Optional Phone Lock mechanism using Phone‟s dial-pad
(lock by user, after idle, non-business hours, etc )
“One-Stop-Shop” Vendor for Microsoft Unified Communications

33. Media Handling
AudioCodes SIP phones that support SRTP enable direct
RTP flow between phone and Lync client
AudioCodes SIP phones support MSRTA codec and enable
direct end to end high quality MSRTA over SRTP media flow
3rd Party Phones, that do not support SRTP, require SRTP
encoding and decoding that can be performed using
AudioCodes GW
For 3rd party phones that support non MSRTA wideband
codecs (like G722), it is possible to use AudioCodes GW for
wideband Transcoding to MSRTA
“One-Stop-Shop” Vendor for Microsoft Unified Communications

34. IP Phone WAN Survivability
Headquarters
OCS/Lync
Server PBX
SPS Mediant 2000
“Basic” Gateway
IP Phones
Enterprise IP
Network
Small
Branch
PSTN
PBX
Mediant 1000
Gateway
IP Phones
W/SIP Phone Support SPS
Mediant 2000
IP Phones Gateway
PSTN w/SAS
Branch
Office
SIP phone registers with the gateway to provide service continuity in case of a WAN failure
Integrated Stand Alone Survivability (SAS) agent in the gateway
Support for PSTN breakout and emergency call routing to PSTN
“One-Stop-Shop” Vendor for Microsoft Unified Communications

35. MobilityPlus for Microsoft UC
Allowing mobile business employees to communicate seamlessly
from their Smartphone devices by initiating VoIP calls.
VoIP connectivity, utilizing Microsoft OCS / Lync Server
Mobile to Mobile/Phone/PC client VoIP calls
Allowing mobile VoIP communication with extended
calling features
Offers secured VoIP connectivity
Provides Mobile VoIP access to roaming subscribers
Simplifying the solution administration with mobile client
management and automatic configuration
Based on a certified Microsoft protocol interface
“One-Stop-Shop” Vendor for Microsoft Unified Communications

36. MobilityPLUS UC integration with
Lync
Mobility
Server Lync Pool
Inbound Routing
SIP
Outbound Routing
Voice Mail Routing
IM, Presence Audio, Video,
SIP Conferencing, IVR
Lync Lync
Mobile
User B User A
“One-Stop-Shop” Vendor for Microsoft Unified Communications

37. Mobility Server Platform
Feature Mobility Server Platform
Mediant 1000 Mediant 3000
CPU Module Intel Core2 Duo L7400 with Intel 3100 External Server*
Chipset (64-bit)
Memory: 2G DDR2 with ECC
Storage: 160G SATA, single/dual hard disk
Interfaces: 10/10/1000Base-TX,USB 2.0,
RS-232
Supported number of Up to 600 Up to 2000
SIP endpoints
Supported number of Up to 120 (without transcoding) Up to 1000
concurrent calls
Operation & HTTP Web Server, Remote configuration and software download via TFTP, HTTP, HTTPS, DHCP
Management and BootP, Syslog for events and alarms
Security HTTPS, TLS, SSL, SRTP, Access Control List
Media Gateway 6 slots for modular interface modules 2 slots for modular, simplex or redundant
Interfaces** supporting: configurations supporting:
E1/T1/J1: 1-4 Spans 1 OC-3 or STM-1 APS optical links
FXS/FXO: 4-24 ports 1 to 3 T3 (DS3) links
BRI: 4-20 ports Up to 63/84 E1/T1 links
* Please consult with AudioCodes for sizing and certification“One-Stop-Shop” Vendor for Microsoft Unified Communications
of your server configuration.
** For more information about the media gateway features, please refer to the Mediant 1000 and Mediant 3000 datasheets.

38. SIP Trunking with Lync
SIP Trunking turns out to be a low-cost alternative to legacy telecom services
Save money on long distance service
Dynamically buy the bandwidth you need SP WAN
Service
Converge your Data and Voice networks Provide SBC
SIP Trunking challenges: V
P Bad Stuff
Internet N
Internet border security
VoIP interoperability
Isolation on WAN failure Enterprise
SBC
PSTN requirements Enterprise
LAN
AudioCodes UcSIPT solution architecture
A fully featured Enterprise-class Session Border Controller
Interoperability with numerous Service Providers & IP-PBXs
Protocol mediation and transcoding
Least-cost routing to multiple PSTN / SIP SPs
“One-Stop-Shop” Vendor for Microsoft Unified Communications

39. UcSIPT Architecture
The Integrated MSBG Lync
Lync
Mediant 1000 E-SBC / SBA
IP Phones
Intranet
SIP Trunk
WAN
WAN Access Firewall Router SBC Gateway SBA
(IP)
Fax Analog Phone
PSTN Fallback
PSTN
PBX
IP-PBX (Optional)
IP
“One-Stop-Shop” Vendor for Microsoft Unified Communications
TDM

40. SBA - Survivable Branch Appliance
• Survivable Branch Appliance (SBA)
• Local UC services and full branch PSTN LAN
office survivability.
• Includes PSTN gateway, mediation
Ethernet
and registrar PSTN Analog
Adapter
Trunks Ports
• Appliance form factor requires no
local IT OCS
Mediation
• Provided by Audiocodes Service
Media Licensed from
• If WAN fails, Appliance supports branch Gateway
OCS
Registrar
Microsoft
+ OCG
user calls ATA
SQL
Express
Licensed from
• If Appliance fails, Communications Microsoft
Wiindows (OEM Lic)
Server in data center supports branch Server 2008 Hardened by
partner
user calls Blade
Runs
Embedded
CPU,
Memory, Disk
“One-Stop-Shop” Vendor for Microsoft Unified Communications

41. Features support by SBA
New in Lync
Survivable Branch
Appliance
Features available via
branch office appliance
during a WAN outage
PSTN and other voice calls
Features Unavailable
Hold, Retrieve, Transfer
IM/V/W Conferencing
Authentication,
Presence
Authorization
Update Call Forwarding
Call Forwarding,
settings
SimulRing
Boss-Admin, Team-call, Response Group Service
DND Routing
Call Detail Records (CDR)
Intra Site IM and A/V
PSTN Audio Conferencing
“One-Stop-Shop” Vendor for Microsoft Unified Communications

42. AudioCodes - Survivable Branch
Appliance (SBA)
Mediant 1000 Mediant 2000
Target Applications Mid Density Applications High Density Applications
Maximum Channels 120 480
Maximum Registered Users 1,000 1,000
Supported Voice Modules FXS, FXO, BRI, E1/T1 E1/T1 (Software Scalability)
G.711, G.726, G.723.1, G.729A, GSM-FR, MS-GSM, Microsoft RTA (in “SBA”
Voice Coders
Configuration)
Supported Operation Modes Gateway , MSBG (WAN Access, Gateway
LAN & Data Routing) E-SBC
CPU Core2 Duo 1.5 GHz Core2 Duo 2.16 GHz
Fax and Modem Transport T.38 compliant (real time fax), Automatic bypass to PCM or ADPCM
Power Supply Single universal 90-260 V AC or Single universal 90-260 V AC
redundant AC or redundant AC or single -48 V DC
Physical 1U high, 19-inch wide rack mount
“One-Stop-Shop” Vendor for Microsoft Unified Communications

43. For More Information
Click here http://www.audiocodes.com/sba
Click here www.audiocodes.com/Microsoft
Click here Brochure: AudioCodes Ecosystem with Microsoft Unified Communications
Click here Data Sheet: Survivable Branch Appliances (SBA) for Microsoft Unified Communications
Click here Application Note: Microsoft Unified Communications Network Architectures
Click here Application Note: Ten Golden Rules for Selecting a VoIP Gateway for Microsoft Unified Communications Solutions
Click here Configuration Manual: Installation and Configuration Manual for Enhanced Media Gateway and SBA
Click here Case Study: Beiersdorf
Click here Case Study: Deloitte CIS
Click here Case Study: CCP Games
Click here Promotion: AudioCodes Media Gateway offering For Microsoft Voice Partners FY11

44. AudioCodes Your “One-Stop-Shop” Vendor for
Microsoft Unified Communications
Contact Information
Sales Engineer: gianluigi.francese@audiocodes.com