Kred Leaders and Stars focus on enriching conversation and creating a better social experience for everyone in their social media community with their Influence and Outreach.
2. We All Have Influence Somewhere!
Every voice is important.!
Our main Influencers are everyday people and
networks of friends.!
Small Close Networks of normal people are the
Rock “Stars” of Influence.!
As Leaders, we believe in nurturing these Stars!
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4. What is Kred?!
Kred is Measurable Influence based on two metrics:!
Influence"
Ability to inspire action: "
Retweets, Replies, New follows."
Outreach"
Generosity, rewards actions,
interaction with others.!
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5. Kred Influence!
Influence measures what others do for you!
Normalized 1,000 point scale"
Influence"
How you inspire others to take
action.!
Metrics include:!
Retweets!
@Replies!
New Follows !!
! ! ! !!
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6. Kred Outreach!
Outreach measures generosity!
Points “level up” and "
increase infinitely!
Outreach"
How others inspire you to interact
and engage.!
Metrics include:!
Retweets!
@Replies!
New Follows ! ! ! !!
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7. Kred Community Leader Program
Objectives!
Create Kred Awareness!
Provide Community Leaders with Deep Kred Analytics!
Provide Community Leaders with Real-Time Kred Event
Analytics!
Nurture Community Stars!
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8. Kred Leaders Package!
Each Kred leader is supported with a package (including
a variety of deep analytics reports) that helps them
leverage their community!
By experiencing the power of Kred to drive their own
community, Leaders will be able to talk about Kred from
personal experience!
Feedback from the leaders using their package helps
improve the Kred platform and offering!
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9. Kred Leaders Membership Levels!
Leaders!
People who are leaders and respected in their
communities !
People who want to be involved with Kred because it
leverages their business and influence!
Elected by the community, using +Kred !
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10. Kred Leaders Membership Levels!
Stars!
Future Leaders and Commentators!
Want to engage with Kred Leaders!
Are acknowledged !
See Kred as a channel for Growth!
Participate in competitions and events and
help the Kred team spread the word!
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11. Community Leaders and Stars have
special Gold and Silver Kred
Badges!
Leaders! Stars!
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12. Kred Leaders Conference!
May 30th San Francisco!
Attendees: Kred Community Leaders and Stars!
A Thought Leader Conference about Influence
and Outreach!
A reward for the Stars’ involvement in the program!
An opportunity to inject the stars with Kred
goodness and meet the Kred team!
Kred community votes for their favorite leaders
and stars to attend!
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19. Kred Leaders have access to the
PeopleBrowsr Mailing List!
The Kred Leader of each community has the
opportunity to author the monthly Kred community
email and blogpost about influence.!
The email is distributed to the all Kred users in the
specific community.!
The blogpost is published on the Kred blog !
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20. Kred Leaders make promos viral!
Valentine’s day. Double the Love.!
Influence awards are counted double on Kred!
Eg: !
-!You receive +K on Klout!
-!You win 2 +Kred!
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