Partner Up, Affiliate Marketing In Action
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The document discusses affiliate marketing, which involves merchants paying commissions to affiliates for generating clicks, leads, or sales from links on the affiliates' websites. It provides an overview of what affiliate marketing is, the benefits for merchants in using affiliate programs, and how website owners can become affiliates and earn income. Key points include that affiliate marketing provides a cost-effective way for merchants to drive traffic and sales, while allowing affiliates to profit from referrals without cost. The affiliate model has grown significantly in popularity and importance for online businesses.
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Partner Up, Affiliate Marketing In Action
- 1. © 2001 ClubMom, Inc. All Rights Reserved Partner Up: Affiliate Marketing in Action Shawn Collins – Affiliate Manager, ClubMom, Inc. June 21, 2001 Sponsored by: babcock | jenkins
- 14. Just the Stats, Part 1 In January 2001, a Forrester Research survey stated that 83 percent of spending by 2003 will be pure cost-per-action deals or a hybrid of CPM and performance. This will be up from 62 percent in 2000. The Benefits of Affiliate Marketing
- 15. Just the Stats, Part 2 Jupiter Communications reports that affiliate programs account for 11% of consumer transactions online, and they project that figure to grow to 24% by 2002. The Benefits of Affiliate Marketing
- 16. Just the Stats, Part 3 affiliate metrix, inc. reported that in 2001, 18% of affiliate programs using the pay per sale model accounted for 21% or more of their company’s retail transactions online. The Benefits of Affiliate Marketing
- 24. © 2001 ClubMom, Inc. All Rights Reserved Partner Up: Affiliate Marketing in Action Shawn Collins – Affiliate Manager, ClubMom, Inc. [email_address] 646-435-6513 http://www.affiliatemanager.net
- 25. “ Successful Affiliate Marketing for Merchants” By Shawn Collins & Frank Fiore $27.50 US - Que Publishing ISBN: 0789725258 “ If you run an affiliate program, you need this book.” – Allan Gardyne, AssociatePrograms.com Available at http://www.affiliatemanager.net/buynow.htm For more information about affiliate marketing…