36. Social Media Marketing
Social Media
Brand (Brand Awareness)
–
web site
www.oishicafecity.com
Social Media
Augmented Reality Technology
OR Code
Web Cam
Brand
44. Social Media Marketing
Social Media
–
Social News Social Bookmark
Digg, Delicious, G-bookmarks
Facebook Twitter
Social Bookmark
Google
Popularity
47. Social Media Marketing
–
Social
Brand
Share of Voice –
Tone of Voice –
Trend over time –
48. Social Media Marketing
Pantip –
Forum
www.siamphone.com
www.jeban.com
www.healthcorners.com
www.mocyc.com
Blog – www.technorati.com
Blog Search Engine
www.blogsearch.google.com
49. Social Media Marketing
Facebook – search
Facebook
People, Pages, Group, Post
Bing
People -
Group –
Pages –
Brand
Customer Relationship Management
60. Social Media Marketing
Social Media –
Brand
GTH Web Site Social
Media
Brand GTH
Brand GTH
Clinique
Campaign “Great Skin Challenge” Say
Yes!
www.cliniquelover.in.th/greatskinchalleng
e Twitter
108. Social Media Marketing
Facebook – Facebook
Page
Notes –
Discussion Board –
Fan
Feedback
Reviews – Fan
Brand
109. Social Media Marketing
Facebook– Application
Facebook Business
http www facebook com FacebookPages?ref t
s# apps directory php?app_type 0&category
100
113. Social Media Marketing
Facebook – Facebook Advertising –
Facebook Ad
Ad
Info
Location, Age, Birthday, Sex, Keyword (
Info
), Education, Workplace, Relationship
Facebook
117. Social Media Marketing
Facebook – Facebook Advertising –
POVO.com –
Povo.com Facebook
Ad Location
CM Photographics –
24-30 Relationship Status
118. Social Media Marketing
Facebook – Facebook Advertising –
All Nippon Airways –
Keyword
Facebook Ad
All Nippon Airways 25%
Rothbury AEG
Live and Madison House
18-28 Facebook Page