Putting your research deliverables together and starting down the path to a discovery report, recommendations and a content strategy. Beautiful images from Jonathan Colman and my recent trip to South Africa inspired this presentation.
Z Score,T Score, Percential Rank and Box Plot Graph
You are here, content strategy
1. Content Strategy
Putting it all together
Stakeholders
Personas
Content Inventories
Competitive Audits
By Jérôme from Rouen, FRANCE (◉ ♥) [CC-BY-2.0
(http://creativecommons.org/licenses/by/2.0)], via Wikimedia Commons