Mais conteúdo relacionado How Technology Enables Greater Storytelling1. Leila El-Kayem © 2013How technology enables greater storytelling
HOW TECHNOLOGY
ENABLES GREATER
STORYTELLING
2. Leila El-Kayem © 2013How technology enables greater storytelling
Hello, my name is
Leila. I am a Creative
Director.@leilaelkayem
3. Leila El-Kayem © 2013How technology enables greater storytelling
There’s lots of talk about
the latest technology trends
and tools that you can use to
tell your story.
5. Leila El-Kayem © 2013How technology enables greater storytelling
Instead, I want to talk about
how it starts with real life.
Then, about how technology
can be used to tell your
story and make it great for
every body.
6. Leila El-Kayem © 2013How technology enables greater storytelling
SO...
1. What is storytelling?
2. The role of technology
3. Make it great
7. Leila El-Kayem © 2013How technology enables greater storytelling
STORYTELLING:
Sharing of events with
words, images, sounds, and/
or experiences.
Sometimes with improvisation
or embellishment.
Wikipedia
9. Leila El-Kayem © 2013How technology enables greater storytelling
THE ROLE OF
TECHNOLOGY
10. Leila El-Kayem © 2013How technology enables greater storytelling
The inner self is very
connected to the outer self.
The Bill Hicks Story
11. Leila El-Kayem © 2013How technology enables greater storytelling
The role of technology and the
internet is much like the old
Choose your own Adventure
series. The books were very
different to any other books,
in that it allowed you to
choose the storyline.
13. Leila El-Kayem © 2013How technology enables greater storytelling
The story was no longer
linear, instead, the story
changed depending on which
chapter you wanted to jump
to next.
15. Leila El-Kayem © 2013How technology enables greater storytelling
Today, the internet is much
the same, only that there are
many more factors around
you that can also influence
your story.
16. Leila El-Kayem © 2013How technology enables greater storytelling
Imagine you wanted to start
to tell a story...
18. Leila El-Kayem © 2013How technology enables greater storytelling
But, you don‘t have a story
without a plot, a narrative and
characters.
These can be drawn up by
your own experiences.
20. Leila El-Kayem © 2013How technology enables greater storytelling
Stories should have a coma,
not a period.
Gaston Legorburu
The Shift from Storytelling to Storyscaping
21. Leila El-Kayem © 2013How technology enables greater storytelling
MAKE IT GREAT!
22. Leila El-Kayem © 2013How technology enables greater storytelling
Technology has given us
many tools that we can use to
document, create and share
our stories.
But not every story is worth
telling.
23. Leila El-Kayem © 2013How technology enables greater storytelling
56% of people using social
media experience FOMO
(the fear of missing out).
mylife.com
26. Leila El-Kayem © 2013How technology enables greater storytelling
So, how does technology
enable me to tell a great
story?
The truth is, it doesn‘t
guarantee a great story.
27. Leila El-Kayem © 2013How technology enables greater storytelling
Technology influences how
we learn stories, how we tell
stories, and who hears them.
28. Leila El-Kayem © 2013How technology enables greater storytelling
When was the last time you
swang on a swing?
30. Leila El-Kayem © 2013How technology enables greater storytelling
Jeff Waldman wanted to share
the freedom of experiencing
swinging and hung up swings
all over San Francisco.
32. Leila El-Kayem © 2013How technology enables greater storytelling
People started to swing and
share their stories with the
world through photos and film
posting them all over the
internet. Then, a global brand
decided to become a part of
the story too.
34. Leila El-Kayem © 2013How technology enables greater storytelling
Life inspires stories.
Technology shares them.
36. Leila El-Kayem © 2013How technology enables greater storytelling
Got a story to share?
@leilaelkayem