class notes 1.16.14 dtc356 WSU

1. dtc 356
information, information, information is...
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2. information is/as
http://www.youtube.com/watch?
v=3A1LvXRnpVg
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3. how we ‘see’
information matters
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4. how one sees
information
• perspective
• positioned
• social
• learned
• dynamic
• cultural
• embedded/naturalized (just ‘is’)
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5. information has a
cultural bias
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6. ethnocentrism
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8. Thursday, January 16, 14

9. Thursday, January 16, 14

10. information overload
*new, old, updated?
http://www.npr.org/2010/11/29/131671951/
information-overload-is-not-unique-to-digitalage
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11. key terms web 2.0
•
•
•
•
•
•
•
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web as platform
participation/ co-creation
crowdsourcing (‘wisdom’ of crowds?)
folksonomy (and tagging)
data & metadata
information shadow (growing?)
privacy and access (this is a BIG one)

12. web as...
network
co-created
harnessing collective intelligence
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13. Thursday, January 16, 14

14. • free labor / selective information
• possibilities of / for exploitation
• little or no ‘value added’ (the ‘lick this’
problem...)
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15. metadata
‘information about information’
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18. information shadow(s)
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19. Worldwide, there are
over 950 million
Facebook users.
(Source: Facebook) What this means for you: In case you had any lingering
doubts, statistically, Facebook is too big to ignore.
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20. Photo uploads total
300 million per day.
(Source: Gizmodo) The Implication: Again, this is an indication of engaged
users; also, it is an indication that there are a lot of photos, as well as other
information, competing for users’ attention, so target your efforts
strategically.
Thursday, January 16, 14

21. Every 60 seconds on
Facebook: 510 comments are
posted, 293,000 statuses are
updated, and 136,000 photos
are uploaded.
(Source: The Social Skinny) The Implication: Again, there are a lot of
engaged and active users, but also a huge amount of information competing
for their attention, so quality and strategy on your part matter.
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24. ‘the web is the world’
-O’Reily and Battelle (2010)
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25. who?
<everyone>
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26. internet users
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27. NOT using the Internet
84% of the world
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28. let’s think about this...
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29. Thursday, January 16, 14

30. the rhetoric of
‘everyone is online’
The art or study of using language effectively and persuasively
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