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The slideshow used in the Allen Recruitment LinkedIn webcast on 21st March 2013.
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Allen Recruitment LinkedIn Webcast
1.
LinkedIn Webcast in
partnership with Allen Recruitment ©2013 LinkedIn Corporation. All Rights Reserved.
2.
Brian Cunningham
Director Allen Recruitment Consulting Ltd Anna Ketterick Relationship Manager LinkedIn Talent Solutions EMEA ©2013 LinkedIn Corporation. All Rights Reserved.
3.
My Profile Director
of Allen Recruitment Consulting – Since 2002 – Prior to this worked in IT Programmer to CTO 12+ years Accidently fell into recruitment Responsible for Senior Level Recruitment and Business Development at Allen Recruitment Specialising in the IT industry: – Technical through to business roles, junior to senior – Offices in Dublin and Cork – 12 fulltime recruiters, 4 Contract Recruiters ©2013 LinkedIn Corporation. All Rights Reserved. ALLEN RECRUITMENT 3
4.
Our Challenges Job
Boards are not delivering as they used to – Clients are using the same job boards IT Market in Ireland is primarily passive Clients are reaching out to recruitment agencies later in the process Stronger competition in the IT industry ©2013 LinkedIn Corporation. All Rights Reserved. ALLEN RECRUITMENT 4
5.
Why
? 1. Differentiate: From clients From competitors 2. Stand out in a congested market Leverage our IT background Showcase our quality Position ourselves as ‘agency of choice’ 3. Reach passive candidates 4. Develop our Employer Branding ©2013 LinkedIn Corporation. All Rights Reserved. ALLEN RECRUITMENT 5
6.
LinkedIn Jobs ©2013 LinkedIn
Corporation. All Rights Reserved. ALLEN RECRUITMENT 6
7.
LinkedIn Recruiter tool ©2013
LinkedIn Corporation. All Rights Reserved. ALLEN RECRUITMENT 7
8.
LinkedIn Career Page ©2013
LinkedIn Corporation. All Rights Reserved. ALLEN RECRUITMENT 8
9.
LinkedIn Media ©2013 LinkedIn
Corporation. All Rights Reserved. ALLEN RECRUITMENT 9
10.
InMail: LinkedIn internal
messaging ©2013 LinkedIn Corporation. All Rights Reserved. ALLEN RECRUITMENT 10
11.
Groups ©2013 LinkedIn Corporation.
All Rights Reserved. ALLEN RECRUITMENT 11
12.
Company Followers ©2013 LinkedIn
Corporation. All Rights Reserved. ALLEN RECRUITMENT 12
13.
Benefits and Results
LinkedIn delivers the same number of applicants as our top Job Board – Had internal push back from senior / old school recruiters Daily direct response – From passive candidates – From other candidates An offer sourced through LinkedIn is 50% more likely to be accepted by a candidate then from a job board Leveraged as a business development tool – Different avenue than cold calling with all other agencies – Follow up call get answered ©2013 LinkedIn Corporation. All Rights Reserved. ALLEN RECRUITMENT 13
14.
8 Tips &
Tricks on LinkedIn 1. LinkedIn is not a magic wand – It takes work and time to get results – Merge all LinkedIn products to get the solution you need 2. ‘You only get out what you put in’- Brian Cunningham 3. Do not use it as a job board 4. Define your target audience and ensure they are on LinkedIn 5. Engage with your target candidates 6. Think about the inMails you respond to – write yours the same way 7. Make sure all your employee update their LinkedIn profile 8. And… ©2013 LinkedIn Corporation. All Rights Reserved. ALLEN RECRUITMENT 14
15.
8th Tip: True
Story 8. Use LinkedIn in conjunction with your own database – Recently found a CTO candidate through LinkedIn – Turned out I talked to him 13 years ago and had his details on our database – His mobile number still worked – He is starting next week! ©2013 LinkedIn Corporation. All Rights Reserved. ALLEN RECRUITMENT 15
16.
Questions? ©2013 LinkedIn Corporation.
All Rights Reserved. ALLEN RECRUITMENT 16