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WINNING by ELECTRICITY
Is your company a big user of electricity?
Will your company benefit from a proven system that has the potential to
immediately save millions in pesos of electricty per month with zero capex
and no change in operations?
If the answer to both questions are yes, then W+B Energy may help you
immediately, sustainably and reliably save millions of pesos in electricty every month!
Gone are the days when a Filipino company had no choice but to pay what’s in the electric bill
of his geographically designated utility provider (example: only Meralco in Metro Manila, only
VECO in Visayas or only cooperatives in the provinces). In the old “only” monopoly days, the
“only” way a company can save electricity was to reduce consumption (kwhrs) by scaling down
operations or investing in energy saving devices or systems like LED lamps or high efficiency
motors. Even if companies disagreed with the high prices in their electricity bills, they still had to
pay it because they had no other possible supplier of electricity. Pay the bill on time or or suffer
in darkness. Many companies who were burdened with one of the highest electricity costs in
Asia either moved out to other countries or closed down.
In response to this, the Philippine governement passed the 2001 Electric Power Industry
Reform Act (EPIRA) with the objective of encouraging a truly Competitive Retail Electricity
Market (CREM) that translates to lower electricity cost. A key component of the law was to
break the utility monopolies and allow new Retail Electricity Suppliers (RES) to compete in what
is more commonly referred to as Retail Competition Open Access (RCOA). Finally, companies
have the power of choice, the opportunity to save and be cost-competitive. Unfortunately,
many companies have not achieved lower electricity costs due to lack of timely information,
FEAR of the unknown and inadquate systems.
W+B Energy has successfully helped many companies take advantage of the full
implementation of the new competitive RCOA environment. Bottomline, the companies who
have worked with W+B Energy have immediately benefitted from immediate and significant
reductions in their electricty costs with zero capex. How? Only W+B Energy has:
1. A COO-level team with successful track record saving millions in an EPIRA – RCOA
environment for different customers who have existing contracts or are negotiating
supply contracts with RES (retail electricty suppliers).
2. Proprietary simulation modelling systems that provide meaningful and actionable
insights from analyzing the past to project the future. Unknown to many, millions of
pesos in electricity savings have been and can be derived by the strategic analysis of a
company’s historical load profiles, billing statements and cross-referencing it with
company’s future projected operations, WESM and various industry developemnts. The
multiple and accurate scenarios that are generated reduce the uncertainty in the
company’s strategic and tactical energy plans.
3. Hands-on and full-time daily monitoring of energy industry developments including the
DOE, ERC, PEMC, WESM, various RES and related industry players like solar panel
manufacturers, energy saving companies, generating plants & constestable customers.
The Managing Director of W+B Energy, Engr. Remigio Joseph “Bong” De Ungria, ChE, ME,
MBA, has valuable niche and COO level expertise in the deregulated retail electricity EPIRA
and RCOA environment.
Engr. De Ungria has a successful track record in the executive positions he has held with top
Philippine companies such as COO/ SVP of Moldex Products, , AVP of Waltermart
Supermarkets and Community Malls, Country Marketing Manager of Philips Electronics and
Commercial/Marketing/Technical Manager of CEMEX (Solid and Apo Cement). He is also a
Professor of the Strategic and Marketing Management Department of the Ateneo Graduate
School of Business and this has allowed him simultaneous engagement with academe and
industry since he first started teaching MBA classes in 1997.
W+B Advisory Group is a Strategic Advisory Firm in Asia with local and international clients.
Wong and Bernstein Group (W+B) is a full service business solutions provider. It takes great
pride in providing powerful Business Growth and Turnaround Services to its clients in the
ASEAN Region.
These include core services in the areas of Family Owned Business Governance and
Succession, Strategic Management and Leadership, Real Estate Development Advisory and
Strategic Energy Optimization.
The founders of the company established W+B to provide world-class service to a wide base of
emerging business organizations. Together with other Directors/Advisors in the team, the firm
offers a higher degree of personalized service that allows for strong partnership between W+B
and its ASEAN clients.
To quote W+B’s Chief Advisory Officer Prof. Enrique Soriano, “Business is both an Art and a
Science and we are well aware that it is a contact sport. It is W+B’s mission to help you play
to win.” W+B Strategic Advisory Group facilitates and conducts Advisory sessions in South East
Asia’s exciting economies most notably in Singapore, Indonesia, Vietnam, Thailand and has
ongoing initiatives in Cambodia.

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Winning by Electricity a Primer by Engr Bong De Ungria

  • 1. WINNING by ELECTRICITY Is your company a big user of electricity? Will your company benefit from a proven system that has the potential to immediately save millions in pesos of electricty per month with zero capex and no change in operations? If the answer to both questions are yes, then W+B Energy may help you immediately, sustainably and reliably save millions of pesos in electricty every month! Gone are the days when a Filipino company had no choice but to pay what’s in the electric bill of his geographically designated utility provider (example: only Meralco in Metro Manila, only VECO in Visayas or only cooperatives in the provinces). In the old “only” monopoly days, the “only” way a company can save electricity was to reduce consumption (kwhrs) by scaling down operations or investing in energy saving devices or systems like LED lamps or high efficiency motors. Even if companies disagreed with the high prices in their electricity bills, they still had to pay it because they had no other possible supplier of electricity. Pay the bill on time or or suffer in darkness. Many companies who were burdened with one of the highest electricity costs in Asia either moved out to other countries or closed down. In response to this, the Philippine governement passed the 2001 Electric Power Industry Reform Act (EPIRA) with the objective of encouraging a truly Competitive Retail Electricity Market (CREM) that translates to lower electricity cost. A key component of the law was to break the utility monopolies and allow new Retail Electricity Suppliers (RES) to compete in what is more commonly referred to as Retail Competition Open Access (RCOA). Finally, companies have the power of choice, the opportunity to save and be cost-competitive. Unfortunately, many companies have not achieved lower electricity costs due to lack of timely information, FEAR of the unknown and inadquate systems. W+B Energy has successfully helped many companies take advantage of the full implementation of the new competitive RCOA environment. Bottomline, the companies who have worked with W+B Energy have immediately benefitted from immediate and significant reductions in their electricty costs with zero capex. How? Only W+B Energy has: 1. A COO-level team with successful track record saving millions in an EPIRA – RCOA environment for different customers who have existing contracts or are negotiating supply contracts with RES (retail electricty suppliers).
  • 2. 2. Proprietary simulation modelling systems that provide meaningful and actionable insights from analyzing the past to project the future. Unknown to many, millions of pesos in electricity savings have been and can be derived by the strategic analysis of a company’s historical load profiles, billing statements and cross-referencing it with company’s future projected operations, WESM and various industry developemnts. The multiple and accurate scenarios that are generated reduce the uncertainty in the company’s strategic and tactical energy plans. 3. Hands-on and full-time daily monitoring of energy industry developments including the DOE, ERC, PEMC, WESM, various RES and related industry players like solar panel manufacturers, energy saving companies, generating plants & constestable customers. The Managing Director of W+B Energy, Engr. Remigio Joseph “Bong” De Ungria, ChE, ME, MBA, has valuable niche and COO level expertise in the deregulated retail electricity EPIRA and RCOA environment. Engr. De Ungria has a successful track record in the executive positions he has held with top Philippine companies such as COO/ SVP of Moldex Products, , AVP of Waltermart Supermarkets and Community Malls, Country Marketing Manager of Philips Electronics and Commercial/Marketing/Technical Manager of CEMEX (Solid and Apo Cement). He is also a Professor of the Strategic and Marketing Management Department of the Ateneo Graduate School of Business and this has allowed him simultaneous engagement with academe and industry since he first started teaching MBA classes in 1997. W+B Advisory Group is a Strategic Advisory Firm in Asia with local and international clients. Wong and Bernstein Group (W+B) is a full service business solutions provider. It takes great pride in providing powerful Business Growth and Turnaround Services to its clients in the ASEAN Region. These include core services in the areas of Family Owned Business Governance and Succession, Strategic Management and Leadership, Real Estate Development Advisory and Strategic Energy Optimization. The founders of the company established W+B to provide world-class service to a wide base of emerging business organizations. Together with other Directors/Advisors in the team, the firm offers a higher degree of personalized service that allows for strong partnership between W+B and its ASEAN clients. To quote W+B’s Chief Advisory Officer Prof. Enrique Soriano, “Business is both an Art and a Science and we are well aware that it is a contact sport. It is W+B’s mission to help you play to win.” W+B Strategic Advisory Group facilitates and conducts Advisory sessions in South East Asia’s exciting economies most notably in Singapore, Indonesia, Vietnam, Thailand and has ongoing initiatives in Cambodia.